BYD BYD's first battle is getting bigger and bigger, not only domestic new energy vehicle companies have followed the brand, but also the joint venture oil vehicles are also fighting for the first time.
Many people on the Internet praised BYD, saying that it laid an inflated car price, gave a heavy blow to the high-flying joint venture oil trucks, and allowed ordinary consumers to enjoy a cost-effective car price.
After the price reduction of Qin Plus Glory Edition and Destroyer 05 Glory Edition one after another, the popular Seal DM-i Glory Edition, Song Plus Glory Edition, and Hantang Glory Edition have also been reduced in price.
But the car owners were angry, especially the car owners who had just picked up the car not long ago, thinking that they had been stabbed in the back by BYD, so they "formed a group" to complain.
On the morning of February 29, there were a total of 120 complaints that could be queried on the car quality network, of which 103 complaints were related to this big price cut.
Among these complaints, most of them are BYD owners, of which Seal and Destroyer 05 owners are the main force of complaints, and there are 2 price reduction complaints respectively.
Most of the people who initiated the complaint are old brand owners or new car owners who have just purchased a car, and the content of the complaints is full of resentment, accusing the manufacturer of cutting prices and backstabbing the old car owners, demanding a reasonable explanation and corresponding compensation.
Among them, there are also fierce complainants, angrily reprimanding the manufacturer for "the same model, change the name, the configuration remains the same, and directly increase the price reduction by 1."70,000 yuan", "Harvest the people as leeks", "The people's money is hard-earned money, and this has to be pitted".
If from the perspective of the market environment, it is understandable for enterprises to reduce prices within a reasonable range, which is also a common means in business competition, but price reductions will inevitably touch the nerves of some old users and cause dissatisfaction.
I don't know what kind of way car companies will choose to appease the emotions of old car owners in this price reduction turmoil.