During the Chinese New Year, I watched my little nephew write an essay, and the main purpose of the article is to reflect the quality of hard work and hard-working of sanitation workers. How about the writing, let's put it aside, I sorted out the main line of the article a little, you might as well take a look together?
Part 1: Depicts sanitation workers sweeping the road in the fog in the early morning.
Part 2: After the transition sentence, the summer sanitation workers are working under the scorching sun, sweating profusely.
Part 3: Depicts sanitation workers working in heavy snow.
Part 4: Summarize the exclamation and point out the main idea of the article.
So, the above questions are in **? It's more like a piece of paper that you can put together at will, writing whatever comes to mind, and there's no main line to speak of. In fact, whether it is a picture and writing in elementary school, or a composition writing in high school, or a copywriting manuscript, as long as you learn to use the writing mode of "starting and ending", and establish a good structural framework for the article, you can bring about a qualitative leap!
Originally a method of structure in classical Chinese poetry, it was widely used in a variety of genres.
"From":It is the beginning, the argument at the beginning of the article, and the reason for the beginning of the story.
"Inheritance":It is to undertake, it is necessary to connect the previous and the next, and to put the facts and reason, which is the process of the story.
There are three types of "turns":
1. It can be a "reversal" to push the article to a climax, such as a negative argument, so that the point of view is impeccable; For example, the reversal of the story, which gives people an unexpected feeling, becomes the most exciting part of the story.
2. It can be a "positive turn", from the original negative discussion to the positive discussion, from the present to the past, from the scene to the feeling, from the object to the person, and the narrative to the discussion.
3. It can be "forward and turn", from a positive discussion to a deeper meaning of the discussion, or from the matter to the reason, or from the phenomenon to the essence.
"Together":is a summary of the full text of the article. It's where the center is fastened, and it's where the finishing touches need to be put to it. The way of the ending can look forward to the future, it can contain philosophy, and it can show ambition, but either way, it must be in line with the narrative rules of the previous text and the scale of the development of the situation, otherwise it will be a crazy ending, the same as the previous controversial TV series "Minglong Boy".
After introducing the mode of "starting and turning", but it is difficult to use it immediately, so you might as well test this mode first, be familiar with it, and feel it! Usually, in the process of reading or writing, I set this pattern and think about whether my articles have achieved "starting and ending", and what are the "starting and ending" of other people's articles. It's much easier to think first with a question than if you start writing according to the routine.
This pattern originated from poetry, so why not find a poem first!
Li Shen's "Compassion for Nong".
Noon of hoe day:I write about the hard work of a farmer in the field. The beginning of the poem is the "motivating event" in which he wrote the poem.
Sweat drops of grass under the soil:To describe the hard work of the farmer and to express it concretely, it is a commitment. If you want to write well, details are indispensable.
Who knows the Chinese food on the plate:The poet's vision leaves the labor scene and turns to the dining table, which is turning. The perspective is starting to shift.
Every grain is hard:It not only answers the question of the previous sentence, but also points out the theme, which is also the collection of the whole poem, that is, the combination.
Tell poetry, tell stories. The story is usually a complex nested structure, the use of the beginning and the end is more flexible and special, the story is accompanied by the ups and downs of the structure of the "up and down", sometimes the "bearing" is followed by the "rise", which will make you feel that the wave is not flat and the wave is rising, and the excitement of the story is like this. You can also substitute more when you watch ** and watch TV, and I won't give examples here.
The following is when I first came into contact with advertising copywriting, I was shocked by the heavens, when Ogilvy created the famous "Three Millimeters" series for Great Wall wines, you can take it as a grape 10 years of growth story, can also be seen as a wine brewing advertisement, in short, no matter how you look at it, the structure of "starting and turning" is here, is it also clear at a glance? (Bear with the screenshot of my scum, haha).