Apple canceled the car building plan, Lei Jun responded in shock

Mondo Cars Updated on 2024-02-28

On the afternoon of Feb. 27, according to sources familiar with the matter, Apple canceled a decade-long and multibillion-dollar electric vehicle plan. In response, Lei Jun issued a statement expressing his shock at the news. Lei Jun said: "I was very shocked when I saw this news! Xiaomi's strategy is to build a "people, car and home ecology", knowing the difficulty of manufacturing cars, and has made a firm strategic choice three years ago, but Xiaomi is still committed to creating a high-quality car for rice fans.

This may have a big impact.

Apple may abandon the construction of carsChanging the competitive landscape of the automotive industry。Apple's entry into the auto industry was expected to put competitive pressure on incumbents, but Apple's exit could strengthen incumbents' position in the market.

This decision may affect the strategic adjustment of other tech companies. If a company with a market capitalization like Apple struggles to enter the automotive manufacturing space, other tech companies may reevaluate their plans to enter the automotive industry.

Apple's abandonment of car building could have a broad impact on the auto industry, the technology industry, and the investment market, and it will be necessary to keep an eye on its future developments.

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