During this Spring Festival holiday, in the strong atmosphere of the New Year, the Jing'an consumer market is full of vitality and the consumption potential is constantly released. The "New Year's goods economy", cultural tourism, and catering markets continue to be hot, setting off a consumption boom during the Spring Festival holiday.
During this year's Spring Festival, from the first to the fifteenth day of the Lunar New Year, Jing'an District will launch a special launch"Shining 100 Billion Business District, Light and Shadow Show New Year" theme light and shadow show activities, focusing on the business district of Nanjing West Road, linking Jing'an Park, Shanghai Exhibition Center, Jiuguang Department Store, Shanghai**, HKRI Taikoo Hui and other light and shadow spots, comprehensively showing the lively and active "New Year's Jing'an"; At the same timeMore than 1,000 merchants in 13 shopping malls in the joint district issued cultural and tourism consumption vouchers, gather popularity and promote consumption.
Around the "Relong welcomes the New Year,Jing'an opens a 'new' purchase" themeCommercial enterprises in the region have launched the Year of the Dragon, New Year Bazaar, New Year's gifts, folk performances and other unique features60 activities to promote consumption, full of strong "New Year's flavor", stimulate the vitality of the festival market.
From February 9 to February 16, the daily passenger flow of 8 sample shopping malls and department stores in Jing'an exceeded 300,000 people, and the cumulative sales reached 70.8 billion yuan. Among them, Joy City and Vientiane World increased by more than 50%, and Darong City achieved double-digit growth. The cumulative passenger flow of Zhangyuan increased by nearly 1 times year-on-year.
The sales of time-honored brands and characteristic consumer enterprises in the area are booming. Driven by the cultural and tourism consumption vouchers, the sales of 900 Food City increased significantly, with a year-on-year increase。Paramount, Beauty Garden and Magnolia Silk are all realizedMore than 100% growth, the sales of time-honored brands such as Xinchangfa, Sanyangsheng and Laodafang in the West District are hot, with year-on-year growth respectively.05% and 5223%
The restaurant market is also booming。The Chinese New Year's Eve dinner of major catering companies in the area is fully booked, and it is difficult to find it. The four catering stores of Meilong Town Restaurant, Xinzhenjiang Restaurant, Shaoxing Hotel and Jiangnan Village achieved a total sales of 7.09 million yuan, a year-on-year increase of 6095%。
During the Spring Festival,Jing'an vegetable market is abundant in quantity, high quality and stable price。From January 16, the District Commission of Commerce was launchedSpring Festival holiday insurance activities。From January 16th to February 24th, the vegetable market in the whole district will be based on the permanent affordable vegetable stalls38 additional affordable vegetable stalls, the amount of affordable dishes has doubled, and the daily subsidy has also doubled accordingly. From 9 to 16 February, 4 standardized vegetable farms were sampled in the districtThe cumulative passenger flow is 23,415 people, and the cumulative turnover is 1.5 million yuan, the vegetable market is sufficient, and the whole is stable and orderly.
Reporter: Huang Xiaoqing**: Xiao Mingliang, Huang Xiaoqing Editor: Li Yunyan**Please indicate that it is from the official WeChat of Shanghai Jing'anYou may also want to see it