Changchun, Jan. 30 (Xinhua) -- Bibimbap, ginseng chicken soup, rice sausage, cake, snow ice ......In Yanbian Korean Autonomous Prefecture in Jilin Province, food is one of the topics that cannot be avoided. Yanbian blends Korean food culture with Northeast folk customs, making the food here unique.
In Yanji City, the capital of Yanbian, every night falls, the neon building opposite Yanbian University flashes with neon, this food building full of specialty restaurants and cafes has quickly become popular on the Internet in the past two years, and is known as the "Internet celebrity barrage wall".
Yanji's "Internet celebrity barrage wall" is full of tourists. Photo by Xinhua News Agency reporter Si Xiaoshuai.
Standing outside is like looking at the menu, and it is especially delicious to walk into any restaurant. Meng Yuxuan, a tourist from Jiangsu, came here to start a food tour, "I eat four or five meals a day, fried chicken, cold noodles, rice and barbecue, it's really delicious!" ”
Meng Yuxuan learned a new way to eat: the freshly cooked pot wrapped meat is dipped in cold noodle soup, which doubles the sweetness and sourness, which is very refreshing. "I feel like it's a fusion of food cultures, the locals taught me, and they're all welcoming. She wrote the food strategy on social platforms and added the hashtag "bring 1TB of stomach", which received thousands of likes.
Yanji Floating Market has a lot of food.
The thriving morning market culture and market culture in Northeast China have incorporated Korean characteristics into the local area. Early in the morning, the Yanji Floating Market was crowded with people, potato dumplings, kimchi backbone soup, rice sausage rice crackers, ......Tourists and locals enjoy a rich breakfast, and in front of each stall is placed a food price board made by the Yanji Municipal Administration for Market Regulation, and the price of goods is clear at a glance.
If you can't finish eating, you have to take it away", and Yanji West Market, which is rich in special goods, has become a "must-visit place" for tourists. All kinds of kimchi, cakes, mentai fish, rice wine, etc. are favored, and tourists can buy them and pack them for delivery, which is convenient and fast.
According to Li Yongde, a staff member of the West Market Management Office of Yanji City, the average daily volume of the West Market can reach 2 to 30,000 people, and most of them are foreign tourists, and the number of tourists on weekends can reach 5 to 60,000 people. In the next step, we will carry out all-round renovation and upgrading and inspection of fire protection, air conditioning and other facilities, and do a good job in tourism promotion and service work, so as to fully welcome the arrival of the Spring Festival holiday.
Coffee and rice cakes are standard for tourists taking pictures in the Chinese Korean Folk Garden. Photo by Xinhua News Agency reporter Si Xiaoshuai.
In Yanji, a city with a population of less than 700,000, the number of coffee shops has grown to more than 800, and the fusion of flavors and exquisite environment are popular with young tourists. "We can sell more than 1,000 cups a day, and we pay attention to diverse tastes and cultures, such as red ginseng coffee, frozen pear ice American, etc. Li Xiangying, the owner of a coffee shop with folk characteristics, said.
Not only Yanji, but also the cuisine of various counties and cities in Yanbian has its own characteristics, such as rice sausage in Longjing City, soup rice in Tumen City, warm noodles in Helong City, barbecue in Dunhua City, seafood in Hunchun City, small fish soup in Wangqing County, and spicy cabbage sauce soup in Antu County, ......
The reputation is outside, and the local area is also constantly upgrading the quality of food and polishing the business card of boutique cultural tourism. Recently, the China Korean Traditional Catering Association has completed three local standards for Yanbian folk cuisine, including Korean soybean sauce, Korean soy sauce, and Korean acorn jelly production technical regulations, and at the same time cultivated more young and promising folk food talents.
Yanbian skewers open up diners' taste buds.
On January 5, Yanbian launched the "Yanbian Prefecture Ice and Snow Food Carnival Season" catering activity, allowing citizens and tourists to enjoy the charm of Yanbian's food.
Businesses are also making efforts to innovate and serve, with many restaurants extending their opening hours and introducing new menus. "Now that the business is very hot and there are more and more tourists, as a time-honored catering enterprise in Yanbian, we must seize the opportunity to do a good job in dishes and services. Han Hua, manager of the cold noodles of the Jincheng Service Building in Yanji City, said.
In 2023, Yanbian will receive 2,646 domestic and foreign tourists40,000 person-times, achieving tourism income of 434700 million yuan. According to data from the Ctrip platform, during the Spring Festival this year, the number of hotel bookings in Yanji increased by 662% year-on-year in 2023. "I was pleasantly surprised by the Northeast, and Yanbian is such a treasure and food place, I will come again! Meng Yuxuan said.