In 2023, the ideal will rely on 37With a delivery of 60,000 units, it firmly occupies the top spot among the new power brands, surpassing the annual delivery target of 300,000 units set at the beginning of the year, and becoming the only car company among the new forces to achieve this achievement. However, the ideal did not meet the status quo, and at the beginning of 2024, it set a delivery target of 800,000 units for the whole year, heading straight for the goal of being among the top 10 in China's automotive industry.
With three L-series SUV models positioned as families, Ideal delivered more than 50,000 units in a single month last year, setting the best result for new forces. However, as competitors are vying to keep up with the ideal and focus on family users, the ideal will inevitably face the challenge of latecomers. Especially under the weight of the annual target of 800,000 in 2024, the ideal needs to deliver at least 6. per month70,000 units, and without the help of new cars, it will be difficult to achieve this goal.
According to the current information, Li will launch a total of five new cars and three facelifted models in 2024, and strive to hit the sales target of 800,000 units.
Ideal MEGA: Officially launched on March 1.
As the pioneer of Ideal in the field of pure electric vehicles, Ideal did not choose to fire the first shot in the SUV field that it is good at, but set its sights on MPV models. For the ideal of focusing on family users, such a choice is not unreasonable, after all, the needs of this part of the user for space and comfort are much higher than ordinary users, and MPV is the best model to bring family users an upgraded experience on top of SUV.
As soon as the ideal mega appeared, it caused a lot of controversy, especially the high-speed rail shape caused heated discussions, the relatively rounded appearance of the vehicle, coupled with the star ring design, was complained that it was a large Wuling cloud. The side of the body is relatively smooth, and the design of the short front and rear overhangs can also provide users with more interior space.
The reason why such a shape was chosen was not only more in line with the design language of the next generation, but also because of the pursuit of a lower drag coefficient. As an MPV model, the drag coefficient of the Ideal MEGA is only 0215, which can greatly reduce energy consumption and increase mileage. The new car adopts a full-range 800V SiC high-voltage platform and is equipped with a 4C battery provided by CATL, which ideally improves the battery performance to the 5C level through a self-developed thermal management system. As you can see from the ideal mega charge** that has flowed out, the maximum current can reach 7116A, the maximum voltage reaches 826V, the peak power reaches 521KW, and it takes only 11 minutes to charge from 6% to 80%.
In the past, the ideal choice of the range extension system was to consider that the family travel energy supplement was not convenient enough, at least at that point in time, the time spent on charging would affect the user's travel efficiency. After having an 800V platform + 5C battery, Ideal has the confidence to provide users with a sufficiently high-quality energy replenishment experience.
The choice of Ideal MEGA as the first model in the field of pure electric vehicles, on the one hand, is the experience of greater space to jump, on the other hand, if the MEGA is launched after the word of mouth, it proves that since the ideal can do a good job in MPV, then it will be more comfortable in SUV. However, the ideal MEGA is also the first model with a price of 600,000 yuan, but the specific listing will not be officially announced until March 1.
Ideal L6: It is expected to be launched in April.
In the previous declaration catalog released by the Ministry of Industry and Information Technology, the ideal L6 is impressively listed, and it is also the successor of the three brothers of the L series currently on sale, positioned lower than L7, focusing on the range of 20-300,000 yuan**, it is a family intelligent luxury five-seat SUV.
If you put the L6 together with the other three models in the L series, at first glance you can't even tell the difference. In fact, the entire L series adopts the same design, with the iconic family-style star ring integrated through the daytime running lights, the split far and near light clusters, as well as the front, sides, wheels and even the rear of the vehicle, several models are identical.
Judging from the declaration information, the ideal L6 also supports optional lidar, and it is likely to be divided into Pro and MAX versions. In terms of power, it is still equipped with 15T four-cylinder range extender, peak power of 113kW, front and rear dual-motor four-wheel drive, all equipped with lithium iron phosphate battery packs provided by Jiangsu Times and Xinwangda respectively, but the battery capacity is reduced to 35With 8kWh, CLTC has a pure electric range of only 172km.
The ideal L6 vehicle size is 4925 1960 1735mm, and the wheelbase is 2920mm. For reference, the ideal L7 measures 5050 1995 1750mm and has a wheelbase of 3005mm. Obviously, the L6 is a smaller version of the L7, and the interior space will be more cramped than the latter. In terms of interior, the L6 will basically follow the family design, and the front cabin adopts a suspended dual-screen design to ensure the family entertainment function.
Ideal L7 8 9 facelift: Expected to be launched in March.
With the Ideal L6 appearing in the declaration catalog of the Ministry of Industry and Information Technology, the three old heroes of the Ideal L series will also usher in their own 2024 facelift. Among them, the biggest upgrade of the three models is that the car machine chip will be upgraded from the previous 8155 chip to 8295, and the CPU computing power will be increased by 2 compared with the former2 times to 200K DMIPS, GPU computing power increased by 31 times, more than 3000 Gflops, of which the AI computing power of the NPU is increased by up to 8 times, reaching 30 tops.
The Ideal L7 Max version will have a large battery, which will remain the same as the previous 1The 5-liter range extender has a peak power of 113kW, while the rear license plate holder has been moved from the middle of the rear bumper to the middle of the tailgate.
The Ideal L8 mainly upgrades the battery pack, using ternary lithium batteries from CATL, Sunwoda and Jiangsu Times, and the CLTC pure electric range of the new car is 176km and 221km respectively.
The Ideal L9 also did not make changes in appearance, but only changed in the battery, replacing the battery pack with a capacity of 50kWh, and the change brought by it was only that the CLTC pure electric range was increased by 5km to 220km.
However, the interior of the current facelifted model is not **, in the past, the old L series were used with fabric roofs, which is too cheap for the main family high-end luxury positioning models, far less than the texture of the microfiber roof. At present, almost all other brand models in the same price range use microfiber headliners, and there is a high probability that the L series will be replaced with microfiber headliners to improve the cabin texture after the facelift.
Rumored M7 8 9: Second half of 2024.
In addition to the ideal MEGA, there is also news that there are currently three pure electric models of the ideal will be launched in the second half of 2024, or will follow the L series, named M7, M8 and M9, also focusing on family positioning.
However, there is not much information about these three pure electric new cars at present, but it is certain that the ideal will still adhere to the set of refrigerator sofa and large color TV on the L series to meet the comprehensive needs of family users. It's just that the practice of putting old wine in new bottles can still attract users in the pure electric era, there is still a question mark.
Summary. In the face of the sales target of 800,000 yuan in 2024, Ideal can be said to be doing its best, in March, its first electric car Ideal MEGA was launched, and the three hero models of the L series that established the ideal dynasty ushered in their own facelift, and the ideal L6 positioned within 300,000 yuan is also ready to go, jointly guarding the sales position of the ideal in the first half of 2024. In the second half of the year, Ideal will fully develop the pure electric market, bringing three pure electric models of M7 8 9 to lead Ideal to explore the next strategic location. The ideal of covering the heat throughout the year is getting closer and closer to achieving its goal of 800,000 annual sales and becoming one of the top 10 Chinese automobiles.