Having said all that, how should you play? Next, I will explain the specific gameplay one by one, those who can understand it can naturally understand, and those who can't understand it will be too lazy to explain!
Take barbecue as an example, because barbecue is relatively complex, if you can understand even the complex, then the rest of the simple ones are not a problem!
One: Storefront
Because it is a brick-and-mortar storefront, the cost is very low, don't think so complicated!
Select the store area according to the product category (it is recommended to be about 50 square meters, and the water supply and water are normal), and handle the qualification according to the size of the area! Xi'an is more than 50 square meters for food business, less than 50 square meters, for small catering! The requirements of each place are different, so find out from the local charge d'affaires!
The rent cost is reduced as much as possible, and the decoration is not pursued! Because the store is just a delivery point, it is used to handle qualifications, etc.!
The location covers the user area, and the store location is in the center, which is convenient for later delivery! We have the concept of free delivery within 10 kilometers, so with a radius of 10 kilometers, the more crowds the better, the denser the better! But it does not affect the whole city, and the delivery fee is more than the distance!
2. Preliminary preparations
1.Apply for a business license (food service shop)! [According to the industry you choose, housekeeping will open the housekeeping class, here is just our barbecue as an example] the sooner the better, because the new license, within 14 days, is not allowed to settle in Douyin, so, the cost of time is also the cost, you can handle it in advance!
2.Apply for a food business license (a small catering business license for less than 50 square meters) [you need to apply for it as soon as possible when opening a store].
3.Prepare 2 mobile phones (for ** order taking, WeChat reply message, arrange delivery, Douyin account login, work release, user verification code verification) There is a computer that can be equipped with one! You can also operate it with a mobile phone if you don't have it!
4.Mobile**[Douyin Guest] APP!
5.Register and open a store in the Douyin Laike app, and upload the required information to open the store according to the prompts! Build trust for regionalized private domains!
6.Create a product link in Douyin Visitors (improve, modify, optimize the product** and name)! Establish a link point for private domain users!
7.Reserve an old WeChat account, upgrade the WeChat enterprise account, and later customers will use the enterprise account to communicate and dock, and the personal account will also be synchronized to backup and retain multi-faceted users! For private domain operations, prepare everything in advance!
Will be oily. Open source: Join Huiyou, graft the customer resources of the Huiyou platform, effectively increase sales channels, and make the business of merchants improve immediately.
Throttling: Merchants use idle or drainage to distribute overlord meals as the best welfare products to attract customers into the store, and after receiving coupons, they can be exchanged for goods or services needed for production and life on the platform, saving cash consumption expenditure, and forming a sticky business cycle between merchants and merchants, merchants and consumers.