According to the Shanghai market supervision WeChat*** disclosed on January 8.
Haibawang (Shantou) Food***
Hereinafter referred to as "Sea Overlord").
Chicken or duck skin content in pork dumplings.
Both are higher than pork.
Sea Overlord for false propaganda.
was fined RMB 500,000.
Among the 19 quick-frozen dumpling products.
The content of chicken or duck skin is higher than that of pork.
More than 1.4 million packs have been sold.
According to the Shanghai Market Supervision Bureau, from November 2020, affected by the sharp growth of pork**, in order to reduce the cost of raw materials, Haibawang has greatly reduced the content of pork ingredients in 19 quick-frozen dumpling products such as "cabbage pork dumplings 500g", resulting in the content of chicken or duck skin in the ingredients of the above products being higher than that of pork, and pork is no longer the main ingredient of the above-mentioned dumpling filling ingredients.
Source: Shanghai Market Regulation***
However, in order to gain a competitive advantage, Haibawang designed and produced its own product packaging, and still used a striking font on the outer packaging of the above-mentioned 19 quick-frozen dumpling products to use "pork dumplings" as the product name, and did not remark in a conspicuous position to indicate the change of the main ingredients of the product, resulting in consumers misidentifying the ingredients of the product.
At the time of the case, Haibawang sold a total of more than 140 packages of the above-mentioned types of quick-frozen dumpling products.
In order to reduce costs and gain competitive advantages, Haibawang violated the provisions of Article 8, Paragraph 1 of the Anti-Unfair Competition Law by using the product name to falsely advertise the product characteristics. In February 2023, the Shanghai Changning District Market Supervision Bureau ordered the parties to stop the illegal acts and fined them RMB 500,000 in accordance with the provisions of Article 20, Paragraph 1 of the Anti-Unfair Competition Law.
This isn't the first time Sea Overlord.
Selling dog meat on the head of a sheep".
According to ** report, in 2016, Chengdu Haibawang Food was found to have used duck neck skin, frozen miscellaneous oil and other raw materials to produce beef balls, shrimp meat and other raw materials to produce beef balls and shrimp dumplings, and was fined 404,400 yuan by the former Chengdu Pixian Market and Quality Supervision Administration.
On March 25 of the same year, the staff of the Chongqing Municipal Food and Drug Administration conducted a random inspection of the "Haiwang" peeing beef balls produced by Chengdu Haibawang Food *** on March 1 sold by the Changxiang Food Business Department in Jiangbei District, and no bovine-derived ingredients were detected, but duck-derived ingredients were detected.
In 2022, the Shanghai Municipal Commission for the Protection of Consumer Rights and Interests purchased a batch of fish balls on an e-commerce platform and found that most of the product ingredients were "surimi" or "frozen surimi", and many fish ball products were adulterated with other meats.
According to the investigation, Haibawang (Shantou) Food was established in May 1994, the legal representative is Zhuang Zonglin, and the business scope is mainly food production and food sales.
Netizens commented that many netizens said that they often bought Haibawang's products, but they didn't expect to be falsely advertised.
* |Daily Economic News, Shanghai Market Supervision, Reading Special News, Guangzhou Radio and Television Station, Netizen Comments.