Opinion Network News:On February 18, Fosun Tourism announced that a number of its domestic businesses performed strongly during the Spring Festival holiday in 2024, ushering in a good start to the New Year.
It is reported that during the Spring Festival holiday in 2024, thanks to the accelerated recovery of inbound and outbound travel, the total turnover of Club Med in China (including domestic and outbound travel) of Fosun Tourism's subsidiary increased by 48% compared with the same period in 2023.
Among them, the turnover of domestic resorts exceeded the same period in 2019 before the epidemic by about 40%, and the average occupancy rate reached 83%; The turnover of outbound travel has increased by more than 13 times compared with the same period in 2023, recovering to more than 60% of the same period in 2019 before the epidemic, and the turnover of outbound travel for overseas ice and snow resorts has exceeded the same period in 2019.
In terms of product lines, benefiting from the "8+1" ultra-long holiday of the Spring Festival this year and the high popularity of ice and snow, the seven-day average occupancy rate of the two long-term destinations of Lijiang and Guilin and the three ice and snow resorts of Beidahu, Changbaishan and Yabuli exceeded 90% and reached full capacity on many days, among which the seven-day average occupancy rate of Lijiang Resort reached nearly 99%.
Atlantis Sanya reached a new high during the 2024 Spring Festival holiday, with revenue increasing by 21% compared to the same period in 2023 and exceeding the same period in 2019 by 34%. The average occupancy rate of the hotel reached 98%, and the average daily room rate reached 5,786 yuan; The resort received a total of 280,000 visitors in seven days, an increase of 32% over the same period in 2023 and 46% over the same period in 2019.
Taicang Alps International Resort remained strong during the Spring Festival holiday, with an average daily visitor flow of about 3,000 people and a cumulative visitor flow of more than 20,000 in seven days, reflecting the strong enthusiasm for ice and snow consumption in the Yangtze River Delta and other southern regions.
This article is from: Viewpoint.com.