During the Spring Festival, the consumption of cultural tourism markets around the country is strong, and festival activities are staged in turn, and the majority of tourists have "walked" out to feel the taste of a happy New Year.
Walking into the Meiguan Scenic Area in Dayu County, Jiangxi Province, the antique block is dressed up in a new way, and 10,000 red plums are blooming. A variety of activities attract many tourists to enjoy the beautiful scenery, taste the food, and enjoy the holiday time. Accompanied by blowing, playing and singing, the traditional repertoire of Gannan tea-picking opera was staged one after another, and the performers also integrated local culture into the tea-picking song and dance performances, sending New Year blessings to the citizens. The shops on both sides of the street are filled with smoke and fire, attracting many tourists to taste and buy. The lively and festive scene is intertwined into a unique symphony of New Year's flavor.
During the Spring Festival, many red scenic spots become popular check-in spots. In the Memorial Hall of the Three-Year Guerrilla War of the Southern Red Army in Dayu County, Jiangxi Province, many tourists stopped for a long time in the exhibition hall and deeply felt the great achievements of the revolutionary martyrs. Groups of treasured cultural relics and old ** silently tell the real red memories, reproducing the magnificent three-year guerrilla war red revolution process. The "red scarf explainer" earnestly explained the red story and conveyed the spirit of the red revolution.
In order to create a festive atmosphere for the New Year, various forms of festivals have been held in various places to enrich the festival life of the people and meet the beautiful needs of the people to celebrate the New Year.
In Yingqian Town, Shangyou County, Jiangxi Province, the villagers danced the traditional intangible cultural heritage project "Nine Lions Worship the Elephant" and set up a long dragon feast. The villagers from all over the country gathered together to welcome the New Year. "Nine Lions Worship Elephants" is a Jiangxi provincial intangible cultural heritage project, usually performed every year during the second day of the first lunar month to the Lantern Festival, containing the deep meaning of welcoming the spring and receiving blessings, celebrating with Kyushu and renewing Vientiane, reflecting the upward spirit of the Hakka people who are high-spirited, sincere and united, and work hard.
In addition to visiting scenic spots and exhibitions, during the Spring Festival, many tourists choose to increase the amount of exercise to "burn".
In the Qixingling Ski Resort in Tonggu County, Jiangxi Province, there is an endless stream of tourists who come to ski. In recent years, Tonggu County has taken advantage of the high altitude of Qixingling to develop the ice and snow economy in winter, and many tourists can also experience the joy of ice and snow sports in the south. Since the beginning of this year, Qixingling Ski Resort in Tonggu County has received nearly 50,000 tourists. The huge passenger flow has driven the development of local catering, homestay and other industries, and the "cold" ice and snow have achieved the "hot" economy.
During the Spring Festival this year, various localities continued to enrich the nighttime cultural tourism consumption format, and the night economy continued to be hot.
In the Huangling Scenic Area of Wuyuan, Jiangxi, local villagers dance bench dragons, perform folk culture, and pray for the prosperity of the motherland. In the night, the bench dragon is 100 meters long, and more than 40 villagers dance together.
In Nanchang, Jiangxi, a Spring Festival fireworks show on the first day of the Lunar New Year once again attracted the attention of tourists inside and outside the province. Fireworks, light shows on both sides of the river, drones, and fountains are integrated to bring a visual feast to visitors.
In Xihu District, Nanchang City, the 2024 New Year activities of the Shengjin Pagoda Historical and Cultural District with the theme of the Spring Festival Fish and Dragon Dance and the Jintaqi "Temple" Tour are being held lively. The activity mainly focuses on the creativity of the dragon leaping and the prosperous New Year, making the Shengjin Pagoda Historical and Cultural District a popular cultural and tourism destination during the Spring Festival.
Various forms of cultural and tourism activities not only create a strong New Year's flavor, but also further promote the release of consumption potential, laying a solid foundation for economic development throughout the year.
Producer: Li Jie.
Choreographer: Li Zongyin.
Reporter: Guo Jiewen.
Reporters: Liu Haifeng, Cai Wenjie, Liao Jia, Wang Jing, Lan Haijing.
Co-ordinator: Wang Jian, Zhang Xudong.
Opening production: Xia Yong.
Producer: Zhang Pingfeng.
Producer: Sun Zhiping.
Material support: Nanchang Radio and Television Station.
Produced by Xinhua News Agency.