During the Spring Festival, the consumer market across the country showed a prosperous scene and achieved a good start. According to data released by the Ministry of Commerce, the sales of key retail and catering enterprises across the country during the Spring Festival increased by 6% compared with last year's Spring Festival8%。Among them, the performance of catering consumption is eye-catching, and relevant platform data shows that dine-in consumption during the Spring Festival holiday increased by 15% year-on-year4%, the average store consumption increased by 108%。
During the Spring Festival, people have stepped out of their homes to participate in various consumption activities. Merchants have also seized this opportunity and launched a series of ** activities to attract consumers to shop and dine. According to statistics, during the Spring Festival, the consumption of tourism, catering, movies and other industries has increased.
The tourism market is performing well. Many people choose to travel during the Spring Festival to enjoy the great rivers and mountains of the motherland. According to the data released by the National Tourism Administration, a total of 30.2 billion person-times, a year-on-year increase of 121%。Tourism revenue reached 375.8 billion yuan, a year-on-year increase of 154%。Among them, the domestic tourism market has shown a strong growth trend, and the outbound tourism market has also picked up.
The F&B market is also doing well. During the Spring Festival, the number of people gathering for dinner has increased significantly, and catering companies have also seized this opportunity to launch a series of ** activities. According to data from relevant platforms, dine-in consumption during the Spring Festival holiday increased by 15% year-on-year4%, the average store consumption increased by 108%。In addition, the number of orders in the food delivery market has also increased.
The film market is also hot. During the Spring Festival, many viewers choose to go into the cinema** movie. According to data released by the National Film Administration, the national film box office reached 68 during the Spring Festival800 million yuan, a year-on-year increase of 63%. Among them, films such as "Detective Chinatown 3" and "Hello, Li Huanying" have become box office dark horses and are loved by the audience.
In addition to the above industries, sales in home furnishings, home appliances and other industries have also increased. Merchants attract consumers to shop by launching a variety of ** activities and discount offers. According to statistics, sales in home furnishings, home appliances and other industries also increased during the Spring Festival.
In short, the prosperity of the consumer market during the Spring Festival has brought joy and happiness to people. Merchants have attracted a large number of consumers to shop and consume by launching various ** activities and preferential measures. With the improvement of people's living standards and the change of consumption concepts, it is believed that the consumer market during the Spring Festival will be more prosperous and active in the future.
In order to promote the prosperity and activity of the consumer market during the Spring Festival, ** and enterprises have also taken a series of measures. ** Strengthened support for merchants, providing more preferential policies and financial support for merchants. In addition, it has also strengthened the supervision of the market to protect the rights and safety of consumers. Enterprises have attracted a large number of consumers to shop and consume by launching various first-class activities and preferential measures. At the same time, the company has also strengthened the improvement of service quality and the development of product innovation, and improved consumer satisfaction and loyalty.
With the development and popularization of Internet technology, the online consumer market during the Spring Festival also showed a vigorous development trend. E-commerce platforms have launched various first-class activities and preferential measures to attract consumers to shop and consume. According to statistics, online sales increased by more than 30% year-on-year during the Spring Festival. The booming online consumer market has brought consumers a more convenient and diverse shopping experience, and at the same time, it has also provided merchants with broader sales channels and opportunities.
In the future, with the development of the economy and the improvement of people's living standards, it is believed that the consumer market during the Spring Festival will be more prosperous and active. Enterprises should continue to increase support and supervision of the market to promote the healthy development of the market. At the same time, consumers should also consume rationally, plan their spending reasonably, and avoid blindly following trends and overspending. Only in this way can the consumer market during the Spring Festival truly achieve a good start and a red end.