Changan Automobile has a combination of punches to deal with BYD, who is the winner in this ** battle.
At the beginning of 2024, the first ** war has been officially opened by BYD's price cut, after BYD announced the launch of ** lower new models, Geely Automobile, Wuling Automobile and Beijing Hyundai and other brands have responded one after another, Geely Automobile made it clear that "I will not participate in this ** war", although Wuling Xingguang has not been downgraded much, but there have been actions, Beijing Hyundai Elantra models have also announced price cuts**, although it seems a little weird, but it can be seen that the joint venture models are also beginning to be anxious. These brands Changan Automobile reacted the most, and they came directly to a set of combination punches!
At the beginning, Chang'an said Qiyuan A05 7890,000 up, because this car has been running for BYD Qin PLUS DM-i since it was listed, so there is no problem with this operation, and it also allows consumers to see Chang'an's sincerity, but Chang'an may feel that his sincerity is not enough, and issued a poster that night, Chang'an Qiyuan added Qiyuan Q05, and directly lowered the starting price to 7390,000, of course, since it is a combination of punches, there has to be another wave of price reductions, before the article was published, Changan Automobile became 7 after joining Changan Yidong190,000, let's just say, this wave down, is the sincerity very sufficient, and the impact is not very big!
Looking back on the sales in January, Changan Automobile can be said to be the winner, Changan CS75 PLUS achieved the first place in the sales list, with monthly sales of more than 40,000 units, after experiencing the spring break Changan, it is estimated that Changan is to maintain the brand popularity at the same time, in order to cope with this ** war to make such a response, the effect is still relatively obvious in the short term.
So now that the first war has begun, we might as well guess who will be the winner, first of all, the most uncomfortable is 100,000 or even 150,000 joint venture models, no bargaining sales, price reduction, cost performance is really not high, second, fuel vehicles may be more uncomfortable, we look carefully, this wave of price reductions at this stage is around new energy models, and the same price of fuel vehicles basically has no movement, so there will be fluctuations in sales, third, we can not simply analyze the profit margin of the model, After all, it is very comprehensive, but as long as the sales go up, it will be a winner, but I think, let this storm come more violently, after all, I am happy to buy a car recently, bosses, what do you think?