When the bell rings for the New Year, Chinese people all over the world are celebrating this traditional festival. On this special occasion, Tim Cook, CEO of the global tech giant and Apple, also sent his New Year greetings. It added a special surprise to the Chinese fruit fans. Underneath Cook's blessing is also a blessing full of gratitude and return from everyone.
Happy New Year to all! Cook posted on social ** in both Chinese and English, wishing all users a happy New Year. He also gave special thanks to a user named Lu Mo for capturing the charm of the Spring Festival with the iPhone 15 Pro Max for his New Year's short video. This blessing from a foreign country undoubtedly made Chinese users feel Apple's sincerity and warmth.
However, in the comment area of blessings, the replies of netizens made people laugh. In addition to expressing their gratitude and blessings in return, everyone also joked: "Mr. Cook, how about two iPhone 15s in the New Year?" This ridicule immediately sparked resonance and discussion among many netizens. Although I knew that Cook couldn't really send a mobile phone, everyone was still happy and enjoying the happiness and anticipation of this New Year.
Just when netizens were hotly discussed, Apple's official underwriters seemed to have seized this business opportunity and acted quickly to bring everyone an unprecedented Spring Festival feast. The iPhone 15 series has dropped by 1150 yuan, making Apple's new phone, which has attracted much attention, instantly become a hot commodity in the market.
Such a first-class strategy is undoubtedly a deep insight into the Chinese market. At a time when the competition for high-end flagship smartphones in the Android series is becoming increasingly fierce, it is undoubtedly a bold and wise decision for Apple to seize market share with such a large price cut. Not only does it make the iPhone 15 cheaper, but it also puts it in a strong position to compete in the high-end smartphone market.
In the face of such discounts, consumers are naturally flocking to it. Whether it's the standard iPhone 15, the sub-flagship iPhone 15 Plus, or the big-cup flagship iPhone 15 Pro and the super-large flagship iPhone 15 Pro Max, each of them has become a popular choice in the wave of phone changes. People have said that such a ** is too fragrant to resist at all.
In fact, the hot sales of the iPhone 15 series are not accidental. As Apple's latest masterpiece, it combines a number of industry-leading advanced technologies, whether it is a titanium body, a Super Retina XDR display, a unique Dynamic Island screen interactive experience, or powerful A16 and A17 Pro chips, long-lasting battery life, the smooth purity of the iOS operating system, and an excellent 48-megapixel main camera and 12-megapixel telephoto image, all of which make it a leader in the high-end smartphone market.
However, behind this seemingly perfect marketing feast, there are also some deep thoughts. Some netizens pointed out that Apple's sharp price reduction this time will affect its brand image and market positioning? Some people are also worried that such a first-class strategy will lead to the further compression of the living space of high-end flagship smartphones in the Android series?
These issues undoubtedly deserve our attention and consideration. But in any case, it is an indisputable fact: this Chinese New Year, Apple successfully captured the world's attention with a well-planned marketing campaign, and made the iPhone 15 series a dream machine in the hearts of countless people. And all this may be the windfall brought by Cook's special New Year wishes. If you want to change to a new smartphone, don't miss out on this opportunity.
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