Sam's advertising business hit a new high.
Author: Soda.
Editor: Tuya
Company intelligence expert "Financial Graffiti" learned that on February 20, Walmart (wmtUS) announced its Q4 results for fiscal year 2024. During the quarter, the company's revenue was 1733$900 million, the market expectation was 1703$500 million, up from $1640 in the same period last year$500 million, a strong growth of 57%。
Among them, operating income increased by 304 percent, with an adjusted increase of 132%；Global e-commerce grew by 23%, with annual revenue exceeding $100 billion; GAAP earnings per share were 2$03, adjusted earnings per share of 1$801.
In fiscal year 2024, the company's consolidated revenue was $648.1 billion, an increase of 60%, global advertising business grew approximately 28% to $3.4 billion, and adjusted operating income increased by 102%。The company's annual operating cash flow was $35.7 billion, an increase of $6.9 billion; Own cash flow was $15.1 billion, an increase of $3.1 billion. As of the last date, the company had cash and cash equivalents of $9.9 billion and total debt of $46.9 billion.
Walmart announced at the ** meeting,The company increased its annual dividend by 9%.
It is worth mentioningSam's performance was quite impressive, the yearE-commerce sales increased by 17%., membership income gets 10Strong growth of 0%, with record high total membership and plus penetration at the end of the quarter; Advertising grew by 11% and the number of advertisers investing in MAP reached a record high.
Our team delivered an outstanding quarterly performance and a strong year of growth. With improved customer experience metrics, our e-commerce sales surpassed $100 billion, driving significant revenue growth. We will continue to strive to create a low-cost experience for our customers and members. Walmart President and CEO Doug McMillon said.
In the ** meeting that evening, Walmart CFO John revealedFourth quarter companyGlobal advertising grew by about 33%, with international advertisingbusinessThat's a 76% increase. Look at it all year round,InternationalbusinessAchieve an increase of about 30%.
John also mentionedFiscal yearSam's advertising business hit a new high, with an increase of nearly 50% in advertisers compared to last yearIn addition, Walmart Connect U.S. saw a 22% increase in ad sales, with more than 50% increase in ad sales from the marketplace. "Sellers were encouraged by strong demand from new advertisers, with active advertiser accounts growing by more than 20%."
In the fourth quarter, Walmart's sales increased nearly 5 percent to nearly $8 billion at constant currency rates, with strong growth in all three segments, primarily due to increased transactions in store clubs and e-commerce channels.
In high-income households,Distribution has been key to market share growth**and the most effective way to get Walmart Plus membership." John said in the ** meeting,Sam's Club USA achieved a compound sales growth of 3%., e-commerce sales are up 17%, "E-commerce is still a key. Sam's differentiation and delivery have significantly driven the growth of e-commerce.
Last year,Despite the shortened delivery time for the same day, WalmartReduced the cost of home delivery to last-mile stores by about 20%.Simultaneously improve fulfillment efficiency and e-commerce product profits. In addition, Walmart's inventory in the U.S. decreased by 45%，Sam's inventory is even moredownDropMore than 8%.
During the same period, Walmart agreed to acquire Vizio Holding Corpto further accelerate the growth of Walmart Connect in the United States. Looking ahead, the company expects net sales to decline by 3% to 4% and operating income to grow by 4% to 6% in fiscal 2025.
Walmart International Business,Including:Flipkart, Walmex, and ChinainInternational sales increasedlong, of which the Chinese market has made a huge contribution；International e-commerce sales grew 44%, led by Flipkart and Walmex, with a record penetration of 25%. Adjusted operating income increased by 135%, outpacing sales growth, in the fourth quarter, the company's consolidated gross margin increased by 39 basis points and consolidated operating income increased by $1.7 billion, or approximately 30., due to the improvement of Walmart's U.S. business4%;Adjusted operating income increased by 132%。During the period, global e-commerce sales increased by 23%, and global advertising business increased by about 33%, of which Walmart Connect in the United States increased by 22%.