The vivid practice of rural revitalization of Nanchang's "Spark Shop".
In Nanchang City, there is a convenience store called "Spark Xiaocheng". This store is located in Luojia Town, Qingshanhu District, known as the "East Gate" of Nanchang. During the Spring Festival, red lanterns, Spring Festival couplets and window grilles inside and outside the store add a strong festive atmosphere here. How did the owner, Rayong, an ordinary rural businessman, turn his shop into a successful case of rural revitalization?
The story of Rayong begins with his father, Luo Hainian. Luo Hainian is a well-known retailer in Luojia Town, and his small shop was once a major shopping place in the area. In 2005, Rayong took over his father's shop. At that time, he faced many challenges, but he did not give up. He continues to learn new business methods, from the best order to online ordering, from the ordinary terminal to the current cloud POS scanning terminal, he always stands at the forefront of the times.
In recent years, the country has implemented the rural revitalization strategy, and the Nanchang Tobacco Bureau (Company) has also responded positively and launched the plan of "Spark Xiaocheng" licensing terminal. Rayong saw the opportunity and immediately signed up for the pilot project. After the renovation, his shop was given a new look, and his turnover increased month by month. More importantly, he also provided many services for the people, such as rest seats, drinking water facilities, mobile phone charging, etc., providing a good consumption environment for the surrounding residents.
But Rayong didn't stop there. His shop was not only a place to shop, but also a center of cultural activity in the village. He often organizes exhibitions of calligraphy and painting, handicrafts and traditional festivals, providing a platform for villagers to showcase their talents.
There are 136 such "Spark Xiaocheng" convenience stores in Nanchang City, covering nine of the administrative villages in Nanchang City. These shops not only bring economic benefits to the village, but also provide a good place for villagers to communicate and entertain.