In addition to launching the world with Cialis and Chery, Huawei will also launch two "worlds". Recently, it was revealed that the two new brands of Hongmeng Zhixing have been confirmed, and the model cooperation brand jointly built by Huawei and BAIC Zhixuan will be officially named "Xiangjie", and the first model will be a medium and large sedan, which is planned to be unveiled before the Beijing Auto Show in April. The smart car brand in cooperation with JAC will be named "Aojie".
Huawei "Xiangjie" car spy photos** On January 31, Huawei and BAIC jointly developed spy photos of the Hongmeng Zhixing model**. Judging by the spy photos, the car is very much like a coupe. The overall shape is low, and the center of gravity is lower. The front of the car is flat, and the front face looks a bit like a snake, with the smell of a sports car. Unlike the cool exterior, the car has an apricot-colored interior, which looks more sedate. The interior of the car is relatively simple, and there are not many physical buttons, which is more technological.
At the Zhijie S7 press conference in November 2023, Yu Chengdong, Huawei's Executive Director, CEO of Device BG, and Chairman of Intelligent Vehicle Solution BU, disclosed the progress of Huawei's smart car model, saying that the products of BAIC and JAC are already in the process of development. Moreover, the positioning of the two brands of Xiangjie and Aojie will be higher than that of Wenjie and Zhijie, which is an attempt by Hongmeng Zhixing to explore the field of ultra-high-end luxury. Well-known analyst Ming-Chi Kuo once said that the models created by Huawei and JAC will be priced at the million-level level.
At the end of 2023, Huawei transferred a number of "stelato" trademarks for registration to Beijing New Energy Vehicle Co., Ltd
A few days ago, the first business conference of Huawei and BAIC Smart Car Project was officially held at the Qihu Hotel in Beijing. It is reported that Yu Chengdong attended the meeting. Although there was no official response, judging from the meeting between the two sides, the "Xiangjie" project is accelerating. Some bloggers speculate that the car may be unveiled at the end of March with the Huawei P70 series.