It's time for the year to "take root". At this time, if you read this article, you may have been lying at home "eating nonsense", or you may be experiencing a long way home, or you may still be silently praying for a smooth journey back home.
The Spring Festival is a long way home, and what is the difference between this year's Spring Festival and previous years? Recently, CCTV announced a set of data provided by China Unicom's smart footprint in the series of reports on "Data to See the Spring Festival", let's take a look!
"Reverse Spring Festival" has become a new trend
When the Spring Festival approaches, the wanderers begin to plan their journey home, embarking on the familiar road back to their hometowns in their thoughts and expectations. And this year, the data tells us that the "reverse Spring Festival" migration from rural to urban and from small towns to big cities has also become a new trend.
According to China Unicom's smart footprint analysis of the age of the traveling population, the number of people aged 20 to 29 returning to their hometowns decreased by 5 compared to the same period last year3%, while people over 60 years old have seen an increase of almost 30% in trips.
Behind the "reverse Spring Festival" is a new way of reunion. More elderly people choose to go to their children's places of work to reunite, and their first places are mainly concentrated in Sichuan, Hebei, Hubei, Hunan and other provinces, and the main destinations are Beijing, Xi'an, Tianjin, Chengdu, Guangzhou, Shanghai, Nanjing, Shenzhen, Changsha and other first- and second-tier central cities.
Although the "reverse Spring Festival" is different from the traditional concept of "going home for the New Year" and changes the direction of some people's heading, it can also allow young people to have more time and energy to prepare for family reunions, and can also take their parents around the city to enhance mutual understanding and emotional exchanges. It doesn't matter where you spend the New Year, family together is a reunion. This new way of celebrating the New Year can also reflect the preciousness and happiness of reunion and add a new flavor to the New Year.
The proportion of people who stick to their posts and do not go home during the Spring Festival increases
In order to ensure the production demand during the Spring Festival, many people choose not to go home during the Spring Festival, stick to their posts, and devote themselves to work.
The joint team of China Unicom Smart Footprint and Peking University found that during the Spring Festival this year, the number of workers in more than 2,000 key industrial parks across the country will increase by 5 percent compared with the same period in 20238%。
Among them, the number of employees in industries such as food and furniture manufacturing increased most significantly, reaching 66%。At the same time, the number of employees in the equipment manufacturing industry such as automobiles and electrical machinery has also increased by more than 6%.
This place of peace is my hometown", the Spring Festival is an eternal topic, and it is also a process of constant change. The crowd of people poured from Tiannan to Haibei, reflecting a flowing China, a steaming China. China Unicom will continue to integrate into the national big data strategy, give full play to the advantages of data and technology, serve the large cycle of data elements, and provide reference and support for more big data application scenarios such as social governance, industrial economy, urban management, and regional population insight.
Part of the material**: CCTV news.
Data**: China Unicom's smart footprint.
Text: News and Propaganda Center, Wang Huan.