2024 is well started! Kanglin Home Furnishing brings a new brand strategy to start a new journey in

Mondo Finance Updated on 2024-02-18

Start work, Vientiane update! On the eighth day of the first lunar month, with the ringing of the bell on the first working day of 2024, Kanglin Home Furnishing will start a new journey in the Year of the Dragon with a new brand strategy and a new look and a firmer pace!

In recent years, with the continuous development of the economy and society, people's pursuit of a better life has been increasing, and the consumption psychology and consumption structure are also changing. The process of national rejuvenation has accelerated the cultural self-confidence of domestic consumers, making new national trends and new domestic products emerge in the market. In this context, Kanglin Home Furnishing, as a firm supporter and practitioner of new domestic products, takes national good home furnishing as a brand strategy and is committed to promoting the high-quality development of the home furnishing industry. In the future, Kanglin Home Furnishing will adhere to high-quality products as the core, strive to improve the quality of life and experience of the Chinese people, make national products become truly good products, and contribute to the rise of the national industry.

For a long time, Kanglin Home Furnishing has been specializing in the research, development, production and sales of household products, and is committed to providing comfortable, safe, environmentally friendly and humanized products for every family. After years of exploration and deep cultivation in the field of home furnishing, with good quality, good fashion, good products, honest management recognized by partners, energetic, organized and systematic team organization, and continuous innovation of intensive research and good attack, we have a strong momentum in the home furnishing market and move forward steadily.

The release of the new brand strategy is another major milestone in the development of Kanglin Home.

"National Good Home" is not only the pursuit of quality of Kanglin Home, but also a solemn commitment to consumers. As a home furnishing brand with 30 years of accumulation, Kanglin Home Furnishing has always won the brand personality of "all those who have used it are good, and friends recommend them; The choice of professional customers, reliable friends around you". We are committed to providing consumers with better quality and more demand-oriented products and services.

In terms of quality, Kanglin Home Furnishing has always known that quality is the lifeline of products, and only high-quality products can win the trust and reputation of consumers. Continue to increase R&D investment, pioneer 6 quality standards, use advanced production technology and high-quality raw materials to ensure that each product reaches a very high level, and provide 6 major warranty commitments and warm services, and conduct 2 times spot checks on products that do not meet the standards, so as to ensure that every consumer can enjoy a perfect home experience.

In terms of design, Kanglin Home has a team of professional designers with more than 20 years of experience, and has reached a strategic cooperation with the Italian Academy of Design, in-depth understanding of consumer needs and preferences, through market research and data analysis, constantly innovating, and developing fashionable and beautiful home furnishing products that meet the needs of different consumer groups.

We must always deeply understand and correctly grasp the development situation faced by the enterprise, recognize the situation, aim at the direction, conform to the development trend of the times, focus on brand building, strengthen the team, improve service, continue to innovate, achieve long-term growth with solid brand power, ensure quality, and do a good job in products, so that Kanglin Home Furnishing will always carry the banner of national good home!

At the same time, in 2024, Kanglin Home Furnishing will officially announce the famous actor Wu Yue as the brand ambassador, injecting new vitality into the brand! With the release of the new brand strategy, the brand image of Kanglin Home Furnishing will also be fully upgraded, and in the new year, Kanglin Home Furnishing will take the "National Good Home" strategy as the core to comprehensively enhance the brand image and market competitiveness.

Over the years, Kanglin Home Furnishing has always adhered to the upward growth of innovative research and development and fashion design, and has taken root downward with high-quality products and thoughtful service, and has gained high recognition and trust from consumers. In the future, Kanglin Home Furnishing will strengthen the brand strategy of "National Good Home", continue to promote the high-quality development of the enterprise, meet the diverse life needs of Chinese people with a better product matrix, and explore more unknowns in the field of home furnishing, create more possibilities, and create a healthy, comfortable and beautiful life for every Chinese person!

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