"China Automobile Festival" is sponsored by the first radio and television station, specially planned by the financial program center of the main station, aiming to select the annual model for the Chinese market, consumer recognition, market guidance, and reflecting the future trend. The all-new Accord has gone through rigorous tests and breakthroughs in selection, stood out from a variety of models, and won the best annual theme car at the 4th China Automobile Festival, becoming a benchmark for China's automobile health value.
After 47 years of transformation and 11 generations of evolution, the Accord brand has more than 22 million fans worldwide and more than 3.3 million domestic delivery users, and has been leading the market with advanced technology. The all-new Accord e:PHEV is more in line with the current healthy development trend of the automobile market in terms of healthy products, healthy production and healthy marketing.
The all-new Accord e:PHEV is equipped with the first-class i-MMD plug-in hybrid system that completely solves the pain points of new energy vehicles, and promotes the development of the market more healthily and rationally with the technical value of advanced, environmentally friendly and low emission. In addition, the all-new Accord e:PHEV is the "low-carbon leader" model of China's automobiles in 2023.
Guangqi Honda, which built the all-new Accord e:PHEV, has always won the trust of tens of millions of users with its strict quality control system and mature car manufacturing strength, set a double benchmark of domestic quality + environmental protection, and took the lead in achieving zero wastewater discharge in the domestic automotive industry, helping the automotive industry to be healthier, environmentally friendly and sustainable.
The new Accord adheres to innovative communication, always impresses users with true value, real technology, and real reliable strength, and carries out empirical innovative marketing such as extreme challenges, so that users can personally test and experience the high-efficiency and energy-saving technology of the new Accord e:PHEV, solve user pain points with empirical innovative marketing, establish rational and healthy consumer cognition, reject exaggerated and false marketing, and promote healthy competition in the industry.
With the development of the times, consumers have a clearer and clearer understanding of green travel. Health needs to be guarded, but also needs investment, only perseverance, can be carved. As a benchmark model that witnesses the growth of China's automobile market, Accord has always used products to convey the care that has never been met, won the peace of mind of tens of millions of choices with quality, tempered the scarce ingenuity of the times with faith, and advanced in the comprehensive advancement of healthy products, healthy production and healthy marketing. "Best Theme Car of the Year" deserves its name, "Healthy travel, the first choice Accord".