More than 1.41 million people! Longjiang Forest Industry Group s winter ice and snow tourism ended s

Mondo Tourism Updated on 2024-02-29

On February 29, with the departure of the last wave of ski tourists from Pingshan Shenlu Ski Resort, all the winter scenic spots of Longjiang Forest Industry Group were closed, and this winter's ice and snow tourism ended successfully.

Taking stock of this winter, taking advantage of the hot "out of the circle" of "Erbin" ice and snow tourism, the scenic spots under Longjiang Forest Industry Group have also achieved good results in receiving more than 1.41 million tourists in just three months of winter operation, and the number of tourists in some scenic spots has exceeded or matched the highest level in history.

From the popular snow "down jacket" to the "Little Fungus Master", "Little Sugar Orange" and "Red Panda" research and cute babies, from the free ginger tea that can be seen everywhere to the "Snow Town Little Red Riding Hood" volunteer service team ...... help tourists pull their luggage for free and retrieve lost itemsThis winter, China's snow town, a scenic spot famous for snow, is constantly "out of the circle" because of heat and warmth.

According to statistics, the Snow Town Scenic Area received a total of 130 tourists during the 98-day operation period in this winter90,000 person-times, an increase of 62 year-on-year from the highest level in history29%。Among them, tourists from outside the province accounted for 8934%, Guangdong Province, Zhejiang Province and Jiangsu Province ranked the top three in the number of tourists outside the province.

Float parades, Yangge, fireworks shows, and red lanterns in the ice and snow outline the flavor of the Northeast New Year. Because it is very popular with tourists, the Snow Town Scenic Area has to be at the beginning of the New Year.

Third, the beginning. Fourth, the fifth day of the first month of the first three consecutive days issued an announcement, reminding tourists to take measures to limit the flow of the scenic spot on the same day, it is recommended that tourists who have traveled and have not purchased tickets buy tickets in advance or travel off-peak, and it is recommended that tourists who have not traveled reasonably plan their itinerary.

Driven by the industrial development strategy of Longjiang Forest Industry Group to build "Haya Snow Phoenix" ice and snow tourism boutique routes, this winter, Longjiang Forest Industry Group's China Snow Valley, Phoenix Mountain, Pingshan Shenlu Ski Resort, Shuangyashan Qingshan Park and other scenic spots are also favored by the majority of tourists.

According to statistics, this winter, China's Snow Valley Scenic Area received more than 80,000 tourists, of which 95% were tourists from outside the province, and 98% were tourists from outside the province in the Phoenix Mountain Scenic Area7%。

The staff of the Shanhetun Forestry Bureau and the Phoenix Mountain Forest Tourism Company told reporters that they combined the advantages of local ice and snow entertainment, forest folk customs and red anti-union culture, focusing on building and launching the "Ice and Snow Crown" research series activities, and once launched, they received more than 30 research trips from research institutions in Beijing, Sichuan, Hangzhou and other places.

If ice and snow viewing is a must for the "little potatoes" in the south to travel to the Northeast, then suburban skiing is the best choice for locals. Pingshan Shenlu Ski Resort, which is 72 kilometers away from Harbin City, has received a total of 1 tourists this winter20,000 people, 83% of the province's tourists, and the Qingshan Park Ski Resort in the suburbs of Shuangyashan City also accounted for 92% of the province's tourists.

Ms. Liu, a skiing enthusiast in Shuangyashan City, told reporters when she visited the ski resort of Qingshan Park of Shuangyashan Forestry Bureau: "I come here every winter, the scenery here is very beautiful, the construction of the ski resort is also very good, and it is close to the city. ”

The relevant person in charge of Longjiang Forest Industry Group said that in the next step, it will conscientiously summarize the "100-day action" of winter ice and snow tourism and the operation and management experience during the Spring Festival, continue to do a good job in the safety and security of scenic spots, strive to improve service quality, plan in advance the work of summer and winter tourism in 2024, accelerate the construction of Longjiang Forest Industry into an ice and snow tourism resort and ecological health tourism destination, and help the development of the tourism industry in Heilongjiang Province. (Wang Tianchi, reporter Wang Linxi).

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