In today's era of rapid evolution of the new energy vehicle market, FAW-Volkswagen's electric vehicles have faced fierce competition, not only to compete with their own brands, but also to deal with consumers' dual scrutiny of the performance and cost performance of the brand's electric vehicles. Although FAW-Volkswagen has made remarkable achievements in the field of traditional fuel vehicles, in the field of pure electric vehicles, especially in the sales terminal, the brand seems to be a little powerless, no longer occupies a leading position, but slightly lags behind the rapid development pace of its own brands.
In this case, FAW-Volkswagen continues to increase R&D and marketing efforts in the field of new energy. On December 15, 2023, FAW-Volkswagen launched the all-electric mid-size model ID7 Vizzion, this car is designed to provide consumers with a choice of mid-to-high-end products.
FAW-Volkswagen IDThe exterior of the 7 Vizzion is more about comfort and reliability. It adopts a fresh and natural design language, not pursuing avant-garde and mecha style, but emphasizing the image of a family car, giving people a warm feeling.
The new car features a swooping nose design and a large fastback shape, showing a slender figure and a simple temperament. Its exterior styling is aerodynamic, creating sleek body lines that unleash interior space and reduce drag. 0.The ultra-low drag coefficient of 23cd not only gives the vehicle an elegant appearance, but also reduces energy consumption and increases the cruising range. This design is a winning balance between aesthetics and energy efficiency in the field of pure electric vehicles.
The Surface LED 3D continuous taillights, which are unique to the ID family, have a rhythmic three-layer structure, which presents a more three-dimensional and stylish effect when lit. This design not only improves the vehicle's recognizability, but also gives the rear end more dynamic. It is worth mentioning that the FAW-Volkswagen IDThe 7 Vizzion features a rare hatchback trunk design that combines styling, space and coupe character. The trunk has a volume of 521 litres and has an extra-large opening, which makes it easy to use the trunk and can easily load large items. This design not only pays attention to the aesthetics of the appearance, but also takes into account the practicality, reflecting the professionalism and innovation.
In the new energy era, providing comfortable equipment has become the key to improving the driving experience. The new car first adopts the Smart Air hidden intelligent air conditioning system, which senses light, humidity, and temperature through intelligent sensors, and realizes four automatic functions, including automatic up and down swing wind, automatic left and right wind direction, automatic defrost and defogging, and automatic setting of the body temperature to 22. In addition, there is also the Skyview intelligent light-sensing canopy, which has a 7-layer structure color-changing canopy, which can have a thermal insulation rate of up to 83% and an ultraviolet isolation rate of up to 99%.9%, the shading rate is as high as 95%. It also has a millisecond-level color change response, providing users with a comfortable experience both visually and physically. In addition, the Harman Kardon sound system and IDConfigurations such as light intelligent interactive light strips also allow drivers and passengers to enjoy the comfort and comfort of travel at all times, bringing a relaxed driving experience.
FAW-Volkswagen IDThe 7 Vizzion may not be the most eye-catching star in the current new energy market, but it is indeed a very pragmatic model. It provides a spacious and comfortable riding space, all-round safety protection, fully upgraded intelligent configuration, class-leading battery life and ultra-fast charging solution. These are the real concerns of consumers, and this car is not only down-to-earth, but also very practical.
In the early days of new energy vehicles, traditional joint venture brands seemed to be a bit like "wallflowers" at a party in terms of functional configuration and software, while independent brands were like stars on the dance floor. This is mainly because the new power automobile companies have been at the forefront of the wave of electrification and intelligence from the beginning, so they have a faster iteration speed and a higher sense of innovation in related technologies. However, this does not mean that traditional automakers are not competitive in the field of new energy. They're also struggling to keep up with this electrified "dance", and while it may be a bit slow, they're definitely not wallflowers.