Entering the peak season of the Spring Festival, Daxing Airport ushered in the peak of passenger flow, and the airport catering was also very popular. Some passengers arrive at the airport in advance for dinner, and some passengers actively post "transit shopping and eating strategies" and recommend "unmissable" food check-in places. With rich brands, the same price in the urban area, and a complete range of dishes, the airport catering has changed the situation that was often complained about in the past and has shown a new look. From coming to the airport after eating out as much as possible to arriving at the airport in advance for a meal, the change in the way passengers travel reflects the upgrading of the airport's catering format, and also drives the airport's catering consumption to continue to improve.
Travelers praise: "Probably the best airport to eat".
The first meal in Beijing, there was a surprise. "It is recommended to leave Beijing after eating this house!" ”“It's the best airport in the country, right? "Since the beginning of the Spring Festival season, the passenger flow at the airport has increased, and on social platforms such as Xiaohongshu, there have been more and more praise and food recommendations related to Daxing Airport catering. Since the resumption of flights in January last year, Daxing Airport has become popular with its delicious restaurants, and has gained a sense of presence on social platforms.
13 yuan a piece of shredded pork fried cakes, 17 yuan for 6 shrimp siu mai, 18 yuan a bowl of fresh meat wontons, 26 yuan a bowl of pea noodles ......Such a ** appeared in the airport restaurant, which surprised many passengers, and some netizens once posted that they drank the coupon at Daxing Airport 99 yuan of Luckin Coffee. "The first time I ate something delicious and cheap at the airport, it was so good value for money! A traveler shared his food trip at Daxing Airport"Daxing Airport really has to go half a day in advance, it's too good to shop and it's delicious."”
At around 12 noon on February 2, there was even a queue outside my grandmother's store on the 5th floor of the Daxing Airport Terminal, and more than 50 tables were full. "Recently, there have been a lot of waiting times during peak dining hours, and last week the most number was called 58 numbers on one day, and almost all of them were on site. Store manager Jiang Yun told reporters that since entering the Spring Festival, the store has ushered in a sales peak throughout the year, and the turnover in the past week has increased by 1 compared with the same period in December last year5 times.
Rich brands and the same price as stores in the city
Rich brands, the same price as the urban area, and complete dishes are the three "magic weapons" recognized by passengers for Daxing Airport catering. The reporter learned that at present, there are 73 catering stores in Daxing Airport, in addition to Chinese and Western fast food such as noodles and wontons, fried chicken burgers, etc., there are many restaurants that are very popular with diners in the urban area, and they have also come to Daxing Airport to open the first store in the airport.
The small hanging pear soup opened a store at the airport for the first time, and there are fried dough sticks, soy milk, vegetable dumplings, big lazy dragons, etc. for breakfast, and other classic dishes are basically available in addition to dishes such as roast duck that take a long time to make. "Anxious customers usually eat noodles and pear soup, and when they have enough time, they can order the main meal, pear balls, nuts and shrimp are almost a must-order on the table, and crispy boneless chicken and laba garlic fat sausage are also very popular. Store manager Li Gaixia told reporters that the biggest feature of the airport store is "short, flat and fast", with an average of more than 20 times a day.
Xiabu Xiabu Daxing Airport Store is also the brand's first airport storeAccording to the store manager Li Cunmei, the dishes in the airport store are the same as those in the urban store, and there are all kinds of **. To take care of the guests who are in a hurry to board the plane, the store also sets up a single person**, prepares various ingredients in advance, and can serve the food 5 minutes after ordering. Since the beginning of the Spring Festival, the average daily passenger flow has reached about 400 people, an increase of 45% over usual.
Compared with the urban stores, the distribution process of the airport store is often more complicated, how to ensure the ** of each restaurant? The reporter learned from the Daxing Airport Catering Company that the company counts the passenger throughput of the next day and the passenger flow data entering each corridor every night, and provides it to each restaurant. Merchants can reasonably arrange the purchase volume and personnel arrangements accordingly, which can not only ensure that the dishes are sufficient**, but also will not cause the hoarding and waste of ingredients.
Continued improvement: sales have increased by more than 60% since the beginning of the year
When it comes to airport catering, many people have the inherent impression of "** expensive and few types". Since Daxing Airport was put into operation in 2019, it has implemented "the same quality and the same price in the same city", and the airport catering format has also quietly changed. From coming to the airport after eating out as much as possible to arriving at the airport in advance for a meal, the change in the way passengers travel reflects the upgrading of the airport's catering format, and also drives the airport's catering consumption to continue to improve.
The reporter learned that Beijing Customs continued to optimize the administrative approval process and compress the administrative approval time limit, so that the new stores could be easily and quickly opened to achieve "good luck". Since New Year's Day this year, the sales of catering formats at Daxing Airport have increased by 63% year-on-year. Since the start of the Spring Festival on January 26, the average daily number of inbound and outbound passengers at the airport has reached about 140,000, an increase of about 30% over usual, and the sales of the airport's catering format have increased by nearly 30% compared with before the Spring Festival.
In order to cope with the large flow of customers during the Spring Festival, each restaurant has begun to "rotate", in addition to the existing staff full of staff, some restaurants also have to recruit additional staff. Time-honored brands such as Laoshe Teahouse and Quanjude have launched new Spring Festival souvenirs full of New Year's flavor. "Tea and dim sum gift boxes are available, and they have been selling very well recently, with sugar gourds selling more than 100 skewers a day, and the restaurant is often full. Yang Zhenting, manager of the Daxing Airport store of Laoshe Teahouse, said, "The overall sales have increased by more than 10 times compared with when it first opened in 2019. ”
Approaching the Spring Festival, the airport, as an important stop for passengers to go home, is full of strong "nostalgia" and full of "New Year's flavor". During the Spring Festival holiday, Beijing Customs will also take the quality and safety control of the meal processing process as the key point of health supervision and supervision, and take the seasonal food of the festival as the key category of health supervision and inspection, so as to protect the "safety on the tip of the tongue" of passengers.
* Beijing** client reporter Yang Tianyue.
Process Editor: Ma Xiaoshuang.