The 14th National Winter Games is being staged in Inner Mongolia, but this ice and snow sports event is not limited to professional competitions.
Compared with the previous National Winter Games, the "14th Winter" has made many innovations and efforts to popularize ice and snow sports to the public, such as carrying out mass projects for the first time in history, such as opening professional competition venues to the public early.
This series of measures not only brought ice and snow sports into the public group, but also allowed Inner Mongolia to take advantage of the east wind of ice and snow leisure tourism. Professional sports and mass sports have achieved a "win-win" here.
On February 14, the picture shows the Yangge team performing New Year's greetings at the Liangcheng Division of Ulanqab City in the "Fourteenth Winter". Photo by Xinhua News Agency reporter Enhao.
The National Winter Games can also be attended by the masses.
In 2017, the 13th National Games added mass competitions for the first time, and now the "14th Winter" has created the history of the National Winter Games.
In mid-January before the official opening of the competition, the Hohhot Donghe Ice Rink staged the "14th Winter" mass competition, and 21 delegations from all over the country participated in the two major events of speed skating and cross-country skiing, which was also the first mass event held in the National Winter Games.
Taking advantage of this opportunity, ordinary people were able to walk on the stage of the National Winter Games for the first time - from the 8-year-old "Xiaoice Doll" to the 60-year-old ice and snow "veteran", more than 400 ice and snow sports enthusiasts stepped on the venue of the international standard competitive event and truly felt the passion of ice and snow sports.
In fact, as early as 2020 to 2022, Hohhot has carried out a series of brand events of "Ice and Snow Sports Season" at Donghe Ice Rink for three consecutive years, and successfully held a number of mass events, attracting enthusiasts from more than 10 provinces and cities in China to actively participate.
And now the mass events are on the stage of the "14th Winter", which is a great incentive for the mass ice and snow sports - after the competition, the Donghe Ice Rink is also open to the public for free, driving more people to participate in ice and snow sports.
On February 17, the actor performed at the opening ceremony. Photo by Xinhua News Agency reporter Chen Xinbo.
Let more people enjoy high-level ice and snow venues.
During the "14th Winter" competition, high-level competition venues are a guarantee for athletes to strive for honor and break through themselves, but these venues do not only belong to professional players.
Long before the official start of the event, some of the competition venues have been opened to the general public, so that the masses can enjoy the charm of high-quality ice and snow venues as early as possible.
Taking the Inner Mongolia Ice Sports Training Center, which hosts ice skating events, as an example, the venue has not been idle after it was built in 2019, in addition to serving the event and training for professional teams, the general public has also been enjoying the dividend of "Winter Games Benefiting the People".
For many people, the ice here has become a stage for their first contact with and love of ice and snow sports. It is understood that the free experience activities of the venue are always lively, attracting more than 100,000 people every year.
At the same time, the venue has also cooperated with a number of schools to provide students' venues, coaches and transportation support, so that more young people can fall in love with ice and snow sports.
Driven by the popularity of the "14th Winter", many schools have also taken the initiative to carry out ice and snow projects among students, further expanding the pyramid base of ice and snow sports.
My classmates went to learn how to skate, so I went along, and then I fell in love with the sport. Tian Wenze, a 13-year-old girl, said in an interview.
Song Hongliang, a 49-year-old ice hockey enthusiast, was also full of praise, "With this venue, not only can you play in winter without being guilty, but you can also continue to train in summer." ”
On February 15, Zhang Ruitang (second from right), a tourist from Gu'an, Hebei Province, experienced snow bockering in the Moergrad River Scenic Area in Hulunbuir. Photo by Xinhua News Agency reporter Le Wenwan.
The event boosted the rapid development of the ice and snow industry.
In addition to holding mass events and opening competition venues, the "14th Winter" has brought many changes to the ice and snow industry.
For example, the renovation of the roads around the venue and the old city during the preparation of the event, such as the ice and snow leisure tourism industry that has gained more popularity by taking advantage of the east wind of the event, these are all real experiences that can be felt by the masses.
According to statistics, this ice and snow season, a total of 115 winter ice and snow tourism activities have been carried out in various parts of Inner Mongolia. Since the opening of the Hohhot Happy Ice and Snow Festival, the total number of visitors has exceeded 3 within 10 days50,000 person-times, with an operating income of 2 million yuan, far exceeding the level of the same period.
In addition to skiing and skating, Inner Mongolia has also built ice and snow sports venues around many people in recent years, carried out low-threshold ice and snow projects such as outdoor curling and ice slides, and further attracted the public to participate in ice and snow leisure sports by holding activities such as Ice and Snow Naadam and Public Happy Ice and Snow Week.
At present, there are 122 ice and snow sports venues in Inner Mongolia, with an area of 390060,000 square meters, including 79 ice rinks and 43 ski resorts, receiving nearly 4 million people annually.
The better and better facilities have brought more ice and snow lovers and tourists, which has greatly promoted the development of the local ice and snow industry and led to the improvement of the income level of local people.
As Xuan Mingmei, head of the Hailar District Ice and Snow Industry Research Institute, said, "Through the window of '14th Winter', the ice and snow resources of Inner Mongolia will be known by more people." I believe that with the help of the '14th Winter', our ice and snow industry will embark on a new stage. ”
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