Let's take a look at a few sets of big data in 2023:
In the same year, the industrial added value of the automobile manufacturing industry increased by 13% year-on-year, higher than the 84 percentage points;
year, the number of motor vehicles in the country reached 43.5 billion, including 33.6 billion, 20.41 million new energy vehicles;
In the year, China's automobile production and sales reached 301610,000 and 300940,000 units, up 11. y/y6% and 12%, production and sales hit a record high;
China's automobile exports reached 4.91 million units, a year-on-year increase of 579%；
In the year, there are 94 cities in the country with more than one million cars, an increase of 10 cities compared with last year.
Let's take a look at several sets of data in the automotive aftermarket in 2023 (excerpted from the "2023 China Automotive Aftermarket Maintenance Industry" released by the F6 Big Data Research Institute
In the year, the market size of engine oil, passenger car tires and other categories increased year-on-year, and fuel filters decreased slightly. In terms of motor oil, the market size is expected to be 1.4-1.5 billion liters in 2023, of which independent aftermarket accounts for nearly 70% of the market share;
In the year, the cumulative number of units entering the factory in the aftermarket increased by 8% year-on-year in 2022, but it was still lower than the level of the same period in 2021. The number of incoming customers increased by 4% compared with 2021, but the number of new customers decreased by 16%, and the store maintained the customer base by locking in old customers;
In the past year, only medium and large chain stores have achieved positive growth, with an average of more than 280 units entering the factory per month, and the advantages of chain and large-scale operation are highlighted. The profitability of a single store is significantly polarized, and after-sales channels will be further integrated in the future;
In the year, more than 60% of car owners' consumption has no growth compared with 2022, and the rationalization of car owners' consumption has become the mainstream;
The scale of new energy after-sales maintenance is expected to be nearly 40 billion yuan, and it is expected to exceed 80 billion yuan by 2025.
What does this mean?
As we all know, each car is assembled from tens of thousands of parts into a complete car, and now it requires not only ability, but also intelligence. In ten years, China's automobile sales have increased from 21.98 million to 30.09 millionhas been "speeding up", which is behind the accumulation of Made in China.
It is worth mentioning here that new energy and exports,Among them, the production and sales of new energy have exceeded one million units in 2018 to nearly 10 million units in 2023, running wild for nine years, ranking first in the world in a row. Exports have become one of the new engines for the growth of automobile sales in 2023, achieving a "simultaneous increase in volume and price", and consumers' recognition of the quality of Chinese automobiles is continuing to increase.
In addition, from the overall situation of the automotive aftermarket in 2023, there is a trend of "driving low and going high, gradually improving", and it will gradually return to the normal rhythm in 2024, effectively driving the growth of the automotive aftermarket.
The automotive aftermarket is gradually returning to the normal rhythm, and how will companies open 2024
Now that more than half a month has passed in 2024, many companies in the automotive aftermarket have made a good start
New year, new atmosphere, old year renewed. Tmall car maintenanceWith "cleaning, care, and repair" as the underlying logic, the product science of car beauty is defined as "clean, beautiful, and new", and the project boundaries and naming are redivided, and a new beauty service structure covering four key parts of paint, interior, glass, and tires has been established, with a total of 25 items, and the beauty standards of the automotive industry have been redefined.
WhileNew RuiliTwo companies were signed in two days to reach cooperation with Suqian Transportation Group and Jingmen Public Transport Group. Zhang Xiaoping, chairman of the group, said: joint ventures and cooperation with state-owned bus companies around the country, the establishment of a joint venture company for parts procurement, and the development of the industrial chain to a higher level, which is known as the excellent experience and typical practice of state-owned and private enterprise joint venture cooperation in the mixed system "Zhejiang model". It is hoped that the signing and implementation of this national joint venture and coordinated development model of "state-owned enterprise strength + private vitality" in Suqian can quickly release the energy of the integration and win-win situation of the new Ruili industrial platform, and realize the complementary advantages and scale effect of "1+1>2".
At the same time, some aftermarket companies are nervously and busily building new bases and moving towards modern digital and intelligent factories.
1. At the beginning of JanuaryYifeng sharesThe direct warehouse in the northern area is officially in operation, with a total warehouse area of 1000, fully implementing 6S management, 5 kilometers away from Jinan Laotun Auto Parts City, 200 meters away from the auto parts logistics distribution center, which can meet the stocking needs of three filters and brake pads and meet the needs of rapid development of enterprises.
2. On January 12, it was located in Tangjiao Village, Chashan Town, Dongguan CityArrow crown auto parts chainThe topping out of the National Operation Headquarters Building marks a total investment of 3The 300 million yuan project has achieved important phased results. At the same time, the construction of the project aims to integrate the digital channels of the whole industry chain of the automotive aftermarket through the innovative S2B2B business model, and comprehensively build an Internet platform for the Arrow Crown auto parts industry, so as to promote the leapfrog development of the Arrow Crown auto parts chain.
3. January 18Blum wipersThe new plant has been topped out and will be officially put into use in mid-2024. At that time, Blum wipers will have an area of about 50,000 square meters of super-large industrial 40 Smart Industrial Park;It will be put into the automatic production line in an all-round way, and the production capacity will be increased by 100% in the future, so as to truly use more advanced technology to manufacture better quality wipers.
In addition, some aftermarket enterprises continue to develop towards the trend of diversification, giving full play to their advanced, intelligent and green advantages, creating sustainable development space and obtaining an infinite halo. Such as:Jiangsu YiheJieqi Automobile Technology Co., Ltd. was awarded the "Enterprise Green Code" of A-level national green factory, which intuitively reflects the position of the enterprise in all green factories and the position of the industry to which it belongsKarl coolWon the "Guangdong Famous Brand" certification, which is a comprehensive brand evaluation of Guangdong brand striving for international leadership, consumer trust and distinctive culture, and is the vane of Guangdong's brand economic developmentStar Card x8As the only designated testing tool for this event, Xingka X8 is an advanced automotive fault diagnosis equipment with powerful functions and accurate diagnostic capabilities.
In addition to the above-mentioned companies, there are many after-market companies that are moving forward steadily in accordance with the established planIn the new year, some companies are cracking down on counterfeit and shoddy products, some companies are rushing to the disaster area, some companies are stepping up the pace of opening stores, and some companies are building an automobile aftermarket cooperation alliance and so onDifferent companies have different strategies, and only by constantly evolving can they stay ahead.
All in all, today's halo is the hard work and perseverance of the past, and I wish all enterprises in the aftermarket will continue to break through themselves and create infinite achievements in the new journey of gradually improving in 2024.
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