Taste the taste of the New Year in the customs, and the most cultural nutrients are refreshing. In the past Spring Festival, people tasted the "cultural feast" with different characteristics. The dragon head-shaped golden dragon bun, the bean paste yogurt cake decorated with pink dragons, the poon choi meaning "full of pots" and the rice cakes "step by step" ......In the New Year's market, the fireworks rise in the urban and rural areas, and the New Year's flavor releases a strong humanistic and economic aura. The Year of Culture, the most Chinese. The cultural elements are presented in a variety of ways, and the cultural Spring Festival of the south and the north of the world is "full of flowers", which is full of "New Year's flavor", and also opens up a new perspective of the human economy, so that the consumer market will take advantage of the spring breeze of "cultural tourism fever" from the beginning of the year.
Continue the traditional culture and let the humanistic economy thrive in a full "sense of ritual". The Year of Humanities and China, which kicked off with the sound of firecrackers during the Spring Festival and ended with the sweet dumplings of the Lantern Festival, contains not only the celebration and reunion of the festival, but also the inheritance and development of Chinese culture. Among them, the human economy plays a role that cannot be ignored. This year is the Year of the Dragon, and it can be clearly felt that all elements related to the "dragon" have become the "hot goods" of this Spring Festival, and more and more consumers are more willing to pay for cultural creativity. The dragon head jade face mirror of the Liangzhu Museum, the cultural and creative refrigerator magnet of China Post with the theme of the stamp pattern of the Year of the Dragon of the Jiachen, and the headphones of Huawei's Year of the Dragon Collector's Edition ......China's zodiac economy continues to heat up in various fields, and the "small details" all reflect the new changes of traditional Chinese culture and the market economy that is rising in the heat wave. Inheriting the cultural treasures from our ancestors can not only enhance the cultural self-confidence of the Chinese people, but also contain huge economic potential. From the Spring Festival to the whole year, all localities should continue to excavate cultural connotations, forge consumer culture brands, and cultivate the perseverance and determination of "digging a well deeply", and can strengthen the cultural industry by building brand cultural industry parks and supporting the development of cultural market entities in depth, so as to shape its cultural advantages that match its economic strength, create a new economic growth pole growth point in the new trend of national tide consumption, and constantly stimulate new vitality of consumption.
Adhere to creative transformation, so that the humanities economy can flourish in integrity and innovation. Culture is inseparable from innovation. In the Spring Festival travel tide, there are more and more young people, whether it is the rise of "north-south exchange" tourism, young people use the Spring Festival holiday to "go south and north", feel the charm of exotic culture, buy cultural creativity, visit the night market, taste food, or find a quiet place to "put my heart", listen to modern stories in the historical and cultural district, and perform in the intangible cultural heritage folk garden and temple fair, it can be seen that the consumption habits of young people are also "advancing with the times". The best service is the service that meets the needs. It is glad to see that during the Spring Festival, various places use the economy to "revitalize" culture, so that people can celebrate the New Year lively, and at the same time, they also expand the new scene of humanistic economy. Liaoyang, Liaoning Province launched an intangible cultural heritage folk garden temple fair, and the iron flower performance attracted bursts of applause; At the Wuhou Temple in Chengdu, Sichuan, at the Chengdu Temple Fair, beautiful lanterns interpret a moving modern story ......Inheriting thousands of years of old craftsmanship and old trades, dancing with the "times", giving birth to new forms of cultural tourism, new cultural scenes, and cultural and innovative products, realizing the harmonious coexistence of Spring Festival culture and modern economy. Culture can only have vitality if it is innovative. In the local two sessions that have been held in various places, they have taken strengthening the cultural tourism market as the "highlight" of promoting consumption and expanding domestic demand this year, and summarized the experience from the rise of the humanistic economy during the Spring Festival.
The dragon leaps and the tiger leaps, and the fish leaps over the dragon gate. The end of the Spring Festival also means that a new voyage has officially begun, and people have returned to their posts one after another to start a year's struggle. Behind the "cultural tourism fever" is the "cultural fever". Through the window of China's economy in the New Year, the humanistic economy is worth continuing to become bigger, better and stronger in the new year, and laying out the picture of the beginning of the year in which humanity and economy complement each other, so that thousands of industries can start a new year full of confidence. To promote the "heat" of the humanistic economy, all localities should also keep close to reality, do a good job of innovation on the basis of integrity, and need to answer the question "how to maintain the original flavor of traditional culture, while better meeting the aesthetics and needs of modern people?" "How can we ensure the sustainability of culture while developing the economy?" "And so on. To promote the humanistic economy from a "good start" to a "full house", it is necessary to continuously enrich the cultural connotation of high-quality development, inherit and develop in reform and innovation, and better meet the new needs of the people for a better life. (Zhou Jun).
*: Anhui News Network.