If in 2023, BYD's "gasoline and electricity price strategy" is still retaining some thin noodles for traditional fuel vehicles, then at the beginning of 2024, when BYD sacrifices 7When the 980,000 Qin plus and destroyer 05 glory editions started, this strategy of "electricity is lower than oil" is to make a big move with a face, wanting to completely force the joint venture fuel vehicle market to a dead end, and no longer "show mercy"!
Qin plus, destroyer 05 glory version of BYD's direct declaration of war opponents, in fact, is very clear, that is, Sylphy, Lavida, Corolla, etc., in the entry-level A-class household market to maintain a certain market models. Compared with this type of model, Qin PLUS and Destroyer 05 Glory Edition have obvious advantages, whether it is interior or intelligence, or driving experience, handling, safety and other aspects have a significant leading position.
BYD's DM super hybrid system has a million-dollar market share, with a cumulative sales volume of more than 3.2 million units, and the maturity of this technology has also been recognized in many models. DM plug-in hybrid has always been a representative of "fast and quiet green", and the fuel consumption per 100 kilometers is only 38L, more economical than traditional fuel vehicles, and the addition of the motor not only brings smoother power, but also brings 7The ability to accelerate from zero to 100 in 3 seconds is almost impossible to achieve on a conventional model in the same price range. In addition to those users who still have great prejudice against domestic cars and new energy vehicles, there is no doubt that 7980,000**, will attract a large number of users.
Of course, the ** that can pull Qin PLUS and Destroyer 05 Glory Edition to the beginning of the word "7" is mainly due to BYD's strong industrial chain advantages, BYD's scale, and the in-depth understanding of the entire car-making industry chain and spare parts, which makes cost control better, and also allows TA to have pricing power that is difficult for other car companies to have.
And now, under the leadership of BYD, a number of domestic new energy brands have also joined the encirclement and suppression of joint venture fuel vehicles, and have started their own price reduction tide, and the entry market of traditional joint venture fuel vehicles is believed to be further eroded.