For most car owners, in addition to looking at the performance and configuration, color is also a relatively large option, but providing a variety of color options is only limited to different colors, in fact, there are not too many practical functions to empower in color.
Recently, Tesla announced that it has added three new packaging colors for its first pure electric pickup truck, Cybertruck, which are satin rose gold, satin abyss blue, and slippery gray. So far, the Cybertruck's packaging color options have been expanded to five, providing a richer range of personalization options for the majority of car owners.
However, in addition to offering the five new packaging colors, Tesla has also given a very practical "feature" to the color, which is the use of self-healing polyurethane-based film, which is thicker and more durable than traditional vinyl packaging, and can effectively prevent scratches and abrasion.
In addition to this, the self-healing polyurethane-based film is self-healing, automatically repairing minor scratches and marks, keeping the body surface as smooth as new.
According to Tesla's official disclosure, the Cybertruck's packaging materials have been carefully designed to cover all exterior stainless steel surfaces and are available in a variety of colors and gloss options to meet the needs of different car owners.
Currently, the Cybertruck's packaging** is between $6,000 and $6,500, including installation costs, which is equivalent to about 42,000 to 45,500 yuan.
In recent years, with the growing demand for personalized consumers, the automotive packaging market has gradually emerged. Car owners can express their personality and taste by choosing different packaging colors and materials.
Tesla's new packaging colors for the Cybertruck this time undoubtedly reflect the company's emphasis on the personalized needs of consumers, which Nian Han really admires.
However, it is curious that the Cybertruck is fine with new packaging colors, but why is it necessary to make such a self-healing polyurethane-based film?
In fact, there is a provenance, because it was previously reported that the stainless steel surface of the Cybertruck is prone to surface contamination during transportation, which manifests as tiny rust spots.
At the time, Tesla engineers explained that the contaminants could be easily removed. However, a Cybertruck owner revealed on an online forum that he couldn't use the cleaning methods recommended by engineers to eliminate these small defects, so the self-healing polyurethane-based film came into play to provide the perfect solution.
However, there are some small details, Nian Han would like to tell you that the packaging of the Tesla Cybertruck consists of two layers, the bottom layer is a self-healing polyurethane-based film, and the upper layer is a colored or transparent protective layer.
Self-healing polyurethane-based films can repair scratches up to 1 mm in diameter, so Tesla recommends that owners regularly clean the Cybertruck's packaging to keep it in tip-top condition.
Currently, deliveries of the Cybertruck are expected to begin at the end of 2024. As the new model approaches, Tesla will also announce more information one after another. Nian Han believes that as time goes by, the Cybertruck will bring us more surprises, will you support this car?
**10,000 Fans Incentive Plan