HuaweiAs ChinaMobile phonesThe giants of the industry have experienced a series of challenges and dilemmas in recent years. fromChipsFrom the interruption of supply to the obstruction of 5G services, and then to the divestment of HonorHuaweiIt was hit hard. However, withKirin9000sChipsThe launch of theHuaweiSuccessfully turned the tide and realized AI through a partnership with NVIDIAChipsR&D. Against such a background,HuaweiHe decided to set his sights on the Korean market again in order to revitalize its position in overseas markets.
Many people are rightHuaweiThe choice to enter the Korean market expressed doubts and believed that this market was thereSamsungwithApplesUnder the dual competition, it is difficult to gain a foothold. After all, the Korean market is very important for local brandsSamsungVery important,SamsungIt is unlikely that they will easily give up their market share to others. Moreover, the Korean market is still affectedGoogleThe system dominates, ifGoogleThe right to speak is weakened,SamsungIt is likely that it will launch its own operating system. AlthoughHuaweiof 5GChipsIt has returned, but it still faces a series of challenges in the Korean market.
However, the author thinks that with othersMobile phonesManufacturers have entered the Indian market compared toHuaweiIt is a wise decision to choose an overseas market and target the Korean market. The Chinese market is close to saturation, and if you want to expand your market share and increase revenue, overseas markets are the first choice. However, if you choose to enter the Indian market, for:Huaweiof the high-endMobile phonesBusiness development may be just talk. In the Indian market, domesticMobile phonesIt does not dominate through high-end products. Therefore,HuaweiChoosing the Korean market is more in line with its positioning.
HuaweiChoosing to enter the Korean market is not unarmed. First of all,HuaweiThe Korean market has long been considered, and the layout in this market is good. Secondly, the Korean market is mainly by:AppleswithSamsungand other high-end brands occupy,HuaweiEntering this market is in line with its positioning and strategy. Although it is not easy to gain a foothold in the Korean market, among the many overseas markets, the Korean market has both challenges and opportunities, which is beneficialHuaweiFurther expansion of overseas business.
Compared to investing in the Indian marketHuaweiThere is no need to get involvedMobile phonesScuffle between manufacturers. In addition, the Indian market pairsHuaweiHold biases that have been around for some time,HuaweiWhy set your sights on a market that excludes you? As ChinaMobile phonesThe benchmark of the brand, we hope moreHuaweiAble to work with the Korean marketSamsungwithApplesWait for the opponent to compete, so as to further improve the countryMobile phonesThe brand's reputation on the international stage.
In summary,HuaweiChoosing to enter the Korean market was a challenging but also a great opportunity. Compared to the Indian market, the Korean market is more in lineHuaweipositioning and development strategy. Despite the competitive pressure and technical challenges, through the layout of the Korean market,HuaweiIt is expected to further expand its influence in overseas markets. For ChinaMobile phonesbrand, we hopeHuaweiTo be able to succeed in the Korean market and show the world the strength and innovation of China's manufacturing industry.