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The impact of last year's strike by Hollywood's two major labor unions on North American theaters is gradually being felt at the beginning of the new year. After entering 2024, the North American theater chain can be said to be withering, with only two new films released in January, although the box office is not brilliant, but it has a low production cost, at least it cannot be regarded as a box office hit.
Entering February, the new film "Argyll: Mystery**" starring Henry Cavill, Bryce Dallas Howard, Sam Rockwell and others first landed on the big screen, this spy comedy created by Apple, distributed by Universal Pictures, and with a production budget of up to $200 million, did not bring any hope to North American theaters, and only received $18 million at the box office in its first week of release. The film will land in mainland theaters on February 23.
The film is Apple's third film to be released in theaters after last year's "Killer of the Flower Moon" and "Napoleon," and all three films have invested more than $200 million. However, the first two films both achieved box office results of more than $20 million in their first week of release, and "Killer of the Flower Moon" also became a popular film in the awards season, while this "Argyll" can only be described as a box office word-of-mouth hit.
Argyll: Mystery** earned just $18 million in its first week in 3,605 theaters across North America, with the only good news being that it topped the North American box office charts last week. In addition to hitting the street at the box office, the taste is also shattered. The film only received a 35% positive rating on Rotten Tomatoes, and CinemaScore only gave the film a "C+" rating, and an IMDB score of only 61 point.
In addition to the North American theater box office, the film also hit the street outside North America, the film only earned $17.3 million outside North America, and the global box office in the first week of release accumulated $35.3 million. For a film with a production budget of up to $200 million, this is a bit too bad at the box office, and it is conservatively estimated that the film needs to make at least $500 million at the box office to make a profit, although for Apple, profitability has never been the first thing to consider.
In terms of other films, Jason Statham's "The Beekeeper" came out in third place last week with $5.28 million in box office receipts, with a cumulative box office of $49 million in North America and a cumulative global box office of more than 1$200 million; "Wonka" ranked in the top five of the North American box office for eight consecutive weeks, and ranked fourth with $4.7 million last week, and the film has now earned more than $200 million in North American theaters, and the cumulative global box office has exceeded 5$700 million.
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