Recently, Toyota, which was moving forward at full speed with the Harmony's engine, showed us their amazing sales figures for 2023. Overall, sales rose by 72%, and it sounds like the whole world is applauding them. But even so, there are only 104018 pure electric vehicle occupants in this big power train, accounting for less than 1% of the total number of people. It looked like everyone had chosen the apple pie for dessert time after dinner, and I was the only one eating the cherries.
Why does Toyota CEO Akio Toyoda look down on trains? It's like a top student with good grades looks down on junior high school math. He claims that electric vehicles are not environmentally friendly and cannot be separated from policy support, just like watching everyone eat ice cream every day, but he can only drink hot water on the side. He even mocked that electric cars were"Low-grade products"。However, it is worth mentioning that Toyota's sales data also proves his remarks, after all, if the treasure in everyone's eyes is on that electric crown, then why can Toyota's sales reach such heights?
Of course, when saying such things, Akio Toyoda is confident, just like holding four kings in his hand, he is invincible no matter how he fights. He chose hydrogen over electrification. It's like in a candy store, where everyone is grabbing chocolate, but he chooses the lollipop that seems to be almost forgotten, and he has the most lollipops, so that no one else can buy it.
So, is Toyota really going to stick to it all the time? I don't think so. You see, it seems that electric vehicles are occupying the market little by little every day, as if slowly, everyone is slowly attracted by that cup of afternoon tea, and it is no longer coffee. Perhaps one day, Toyota will also change its mind and eventually return to the embrace of electric vehicles.