Recently, China's tourism market has ushered in a phenomenal phenomenon, with the number of Korean tourists to China soaring by 900%. This news has caused a lot of discussion on social **. And what are the hidden causes and potential effects behind this hot phenomenon? Let's take a look at the story behind the surge in tourists to China.
During the Spring Festival holiday in 2024, China welcomed more and more foreign tourists. According to reports, inbound travel orders during the Spring Festival this year increased by more than 10 times year-on-year, and the number of South Korean tourists soared by 900%. More than 140,000 South Koreans have chosen China as their travel destination, a year-on-year increase of 908%. This phenomenon has attracted the attention of major travel agencies, who have launched travel products to China to meet market demand.
As the pandemic gradually came under control and the global tourism industry began to recover, China became a popular destination for foreign tourists. And the South Korean people's love for China is even more vivid. There is even a saying in South Korea, "If you are filial to your parents, you will send them to travel to Zhangjiajie". According to a well-known travel agency, since the beginning of this year, the proportion of young consumers who book Zhangjiajie tourism products has reached 66%, and the middle-aged consumer group between the ages of 40 and 50 is also growing rapidly. This shows that South Koreans are increasingly looking to travel to China with their families.
In the past, South Koreans mainly focused on China's natural landscape, but this year there has been a noticeable change. They are more inclined to choose China's urban sightseeing and health and recreation. Shanghai, Qingdao, Yantai and other cities have seen a significant increase in tourism demand. This reflects the changes in the demand structure of the Korean people's tourism market in China.
Behind the surge in the number of Korean tourists to China is the attractiveness and potential opportunities of the Chinese tourism market. Natural scenery is still a unique tourism resource in China, but in recent years, the development of Chinese cities and the improvement of tourism infrastructure have provided tourists with more choices and met their needs for urban sightseeing and health and leisure.
This phenomenon has a positive impact on the development of China's tourism and related industries. The influx of foreign tourists has brought huge economic benefits to China's tourism industry, and has also promoted exchanges and cooperation in line with international standards.
This year's Korean tourists to China are more diverse than in the past. They are no longer limited to natural landscapes, but are more focused on city sightseeing and wellness and leisure experiences. This shift shows that China is attracting more attention from foreign tourists in its diverse tourism market.
In order to meet this changing demand, Chinese travel agencies have launched more urban sightseeing and health tourism products. Whether it is to develop urban tourism or promote health and leisure, it is necessary to strengthen the construction of tourism infrastructure and improve the quality of services. At the same time, South Korean tourists' interest in Chinese cities reminds us of the need to work together to ensure sustainable development and environmental protection in tourist destinations.
The sharp increase in the number of South Korean tourists to China not only means the rapid development of China's tourism industry, but also reflects the friendly exchanges and mutually beneficial cooperation between the two peoples. As a country with a long history and cultural heritage and diversified tourism resources, China is attracting more and more foreign tourists.
Let's pay attention to the development and changes of China's tourism market, and contribute to future cooperation and cultural inheritance. What do you think of the surge in the number of Korean tourists to China? What other thoughts and suggestions do you have? Let's work together.