On January 25, 2024, the 2024 Global Chinese Spring Festival Gala was held in Beijing, the capital of China, and Yanba was the designated tea for this conference, bringing 23 condensed rock teas with "live and fragrant" to hundreds of outstanding overseas Chinese from all over the world.
With the purpose of "meeting the spiritual needs of Chinese people at home and abroad" and the orientation of "enhancing cultural self-confidence and demonstrating China's strength", this conference attracted many well-known experts, scholars, business leaders, artists and celebrities at home and abroad to help participate.
With the theme of "The Tide Rises in the East, Ten Thousand Rivers Return to the Sea", the 2024 Global Chinese Spring Festival Gala continues the guiding concept of "bringing the old with the new and passing on the torch" in the past, and invites singers and artists such as Jiang Dawei, Guan Mucun, Liu Ji, Ma Yunlu and other singers and artists to join in, bringing a beautiful audio-visual feast.
Yanba 23 Ningxiang Rock Tea as the official designated tea for this party, the event site was full of tea fragrance, "Same Root and Same Dream", "Yanba No. 1", "Three Days and Two Nights" and other leading products, so that friends at home and abroad have experienced the extraordinary taste from Wuyi rock tea.
This year's Chinese Spring Festival Gala is an encounter between a cup of 23 condensed rock tea and an annual Chinese feast. Across thousands of mountains and rivers, at this moment, we will warm our hearts and raise our glasses to taste this supreme event with Chinese people around the world who have the same roots, the same dreams, and walk with one heart. In the song and dance that integrates the essence of China's multi-ethnic civilization, Chinese people from all over the world and friends from all over the world enjoy a feast of audio-visual and taste buds.
The Beijing team of Yanba was invited to attend the event, and Jiang Zhimin, the person in charge of Beijing Yanba, participated in the awarding ceremony of the designated supplies of the conference as a representative. Jiang Zhimin said that a tea rhyme belonging to his hometown is an indispensable taste of the "Spring Festival Gala", and Yanba, as a cutting-edge rock tea brand, hopes to let more people feel the charm of Wuyi rock tea through this international stage and help the inheritance and promotion of Wuyi rock tea culture.
In 2022, Yanba joined hands with the organizer for the first time to launch the Chinese New Year product [Same Root and Same Dream] Niulankeng Cinnamon, sharing the unique charm of Wuyi rock tea with tea lovers around the world for three consecutive years.
The same root incense is long, the same dream affection Changyanba 23 Ning Xiang Rock Tea tastes the fragrance with the Chinese people around the world, and dreams of the future On the occasion of the Spring Festival, I wish everyone good luck and prosperity.