On February 15, after singer Xue Zhiqian watched the movie "Flying Life 2", he sent a small composition to the movie. The text content is nothing, nothing more than a gag and a movie. It is already commonplace for the entertainment industry to blow each other. What netizens are more focused on is that in the mutual blowing of this industry, there is "stolen" content. 
Xue Zhiqian's illustration of this small composition did not use the content of the poster published by "Flying Life 2" that can be circulated for free, but used the content of the cinema big screen. It is not known whether this filming was made by itself or by the filmmaker. Netizens then discussed the matter, forming a hot topic on the Internet of "Xue Zhiqian's theft". On February 16, Xue Zhiqian posted a small essay again, "Yin and Yang Matter", and the small essay on the industry blowing each other in "Flying Life 2" has not been modified or deleted. Subsequently, a large number of filmmakers began to popularize science to Xue Zhiqian and his fans who supported Xue Zhiqian, and it is illegal to shoot the big screen of the movie being shown in the theater and publish it on the Internet, which is an illegal act and a typical infringement. 
Some netizens even pointed out that Xue Zhiqian is a traffic star artist, and his every move plays an exemplary role for traffic fans, it is because Xue Zhiqian doesn't think that this kind of theater piracy is a problem, which will cause a lot of follow-up problems, many of his fans are like him, what should I do if I steal the big screen of the photography theater? For a while, a large number of netizens and film critics have become copyright lovers, and they have tried their best to popularize common sense to Xue Zhiqian and Xue Zhiqian's fans. In other words, Xue Zhiqian's theft is not an infringement? Calculate. What are the costs of infringement? It depends on the filmmaker. If the filmmaker sues and pursues it, the cost of infringement is still quite high. If the filmmakers take advantage of this marketing to create heat for each other and rub the heat, then Xue Zhiqian will have no cost. 
In fact, this matter, with a high probability, is such a hot topic on the Internet on the part of "Flying Life 2", so they will not care about the copyright infringement caused by the so-called piracy, let alone accuse Xue Zhiqian of piracy. At most, "Flying Life 2" is just pretending to be deaf and dumb. The vast majority of netizens, of course, can understand this. However, why did Xue Zhiqian's stealing behavior still arouse criticism from a large number of netizens? Copyright reasons, really, are only secondary reasons. The matter of copyright is the concern of the filmmaker. For the majority of netizens, what everyone is most concerned about is that their own viewing experience cannot be affected by stolen photographers. Only by trying to popularize the common sense that Xue Zhiqian and Xue Zhiqian's fans can't steal the film, this group of people, in the cinema, will not raise their bright mobile phones and shoot the theater screen, so as not to let this dazzling brightness interfere with others. 
In real life, stealing a picture of the theater screen and sending a picture of your own circle and that circle, although it is infringing, the filmmaker has not seen anyone pursue it. What everyone is most concerned about is that in the state of blind fire in the black light of the theater, suddenly a "Xue Zhiqian" raised his bright mobile phone, stealing the camera himself and interfering with others. Xue Zhiqian has offended the anger of the public, and in the current movie theater, there are not a few people who hold up their mobile phones and shoot blindly. The group of fans who crackled and filmed the content of the theater screen were more like stinky displays, and they had never been to the cinema a few times in their lives. This kind of stinky display is the same mentality as Sun Monkey going to Wuzhi Mountain to pee. However, this kind of stinky display directly interferes with other people's viewing of the movie. This kind of person needs netizens to seriously popularize science to make them understand that in a black-lit theater, don't lift your mobile phone. 
I believe that this Spring Festival, a large number of fans have suffered greatly and met fans like Xue Zhiqian. And in this case, you can't dissuade him by thousands. Otherwise, it is likely to lead to a theater conflict. After it is brewed, there is no way to set the fans who come forward to remind them as legitimate defense, which is troublesome. The cost of stopping wrongdoing is too great, see article 20. Then, fans focused their grievances on Xue Zhiqian and his fans, and began to give them common sense. In the face of this kind of resentment, if Xue Zhiqian continues to be hard-mouthed, he may be eaten up by the Internet. Including "Flying Life 2", don't think that the hot spot this time is the marketing of the movie. Internet resentment will escalate. If Xue Zhiqian continues to not delete small compositions and does not apologize, fans may spontaneously urge "Flying Life 2" to defend their rights. 
If "Flying Life 2" does not defend its rights, then the anger of netizens may escalate, and they will spontaneously boycott this movie. Therefore, there is not much time left for Xue Zhiqian and "Flying Life 2". If this is the case, it is no longer movie marketing, but movie self-destructive marketing. Hurry up to express your position, apologize quickly, and delete small essays as soon as possible, which is the top priority.