Just after the Spring Festival, BYD made a big move, causing a sensation in the industry. On February 19, Qin plus and destroyer 05 glory version were listed, with an official guide price of 7Starting from 980,000 yuan, it officially opened the era when electric vehicles were lower than fuel vehicles of the same level, accelerating the transformation of oil to electricityComprehensively impact the A-class sedan market.
Oil-to-electricity and then speed up: plug-in hybrid ushered in an explosive period
According to the data, in 2023, the annual production and sales of new energy vehicles in China will enter the scale of 9.5 million, a year-on-year increase of 36%, ranking first in the world for 9 consecutive years. Among them, the production and sales growth rate of plug-in hybrid vehicles exceeded 80%, becoming a major catalyst for the new energy vehicle market in 2023.
In 2023, under the strategy of "the same price of gasoline and electricity", BYD will enter the hinterland of fuel vehicles, and plug-in hybrid models represented by the Qin Plus DM-i 2023 Champion Edition will continue to impact various market segments, driving the penetration rate of new energy vehicles in China all the way up.
As the global leader in plug-in hybrid technology, BYD has launched more than 3.2 million DM plug-in hybrid models. The Qin plus Glory Edition and Destroyer 05 Glory Edition launched by BYD this time will bring plug-in hybrid models into the "7-digit" era and further accelerate the "gasoline-electric substitution" effect of plug-in hybrid models.
It is worth noting that the two models on the market this time can be described as "better price and better quality", in terms of fuel economy, safety, configuration, control, etc., to bring consumers an all-round driving experience that surpasses the same level of fuel vehicles. Taking the plug-in hybrid version of the model as an example, it is equipped with DM-i super hybrid technology, which brings five subversive experiences of "fast, economical, quiet, smooth, and green", and achieves zero hundred acceleration 73s, fuel consumption per 100 kilometers 38L, comprehensive range of 1245km, all-round to meet the multi-dimensional comprehensive needs of family car users, has become the first choice for many fuel vehicle users to switch to new energy.
BYD's confidence: the advantages of the whole industry chain
Behind the big move of "plug-in hybrid is lower than fuel vehicles", it reflects the competitive advantage of BYD's whole industry chain: on the one hand, BYD has a strong scale effect, and will become the sales champion in the Chinese market and the global new energy vehicle sales champion with an annual sales volume of 3.02 million units in 2023, achieving strong cost control through scale effect.
On the other hand, thanks to its mastery of core technologies, strong vertical integration capabilities and complete advantages of the whole industry chain, BYD has achieved full coverage of the new energy vehicle industry chain from upstream raw materials to midstream important parts and vehicle manufacturing, to downstream infrastructure, automotive services and aftermarket. With the advantage of deep vertical integration, BYD has the initiative in pricing, making hybrid technology truly beneficial to Chinese consumers.
From last year's "oil and electricity at the same price" to this year's "electricity is lower than oil", BYD is the "king fried" this time, which is not only a milestone in the history of the development of the automobile category, but also will further improve the penetration rate of China's new energy vehicles, and consolidate and strengthen the dominant position of Chinese brands in the A-class car market.
Disclaimer: This article is for informational purposes only and does not constitute investment advice.