As we all know, BYD should be regarded as the most explosive among its own brands in recent years, and it will once again win the sales championship of automobile manufacturers in 2023, selling more than three million units throughout the year, but in the past January, BYD was overtaken by Geely Automobile, the former independent big brother? What's going on?
According to the data, in the first month of the year, BYD car sales were 20150,000 units, a year-on-year increase of 3314%, and according to the data disclosed by Geely Holdings, the total sales volume of Geely Holding in January 2024 was 21340,000 units, a year-on-year increase of 1105%, Geely is temporarily ahead of BYD, which is still relatively rare in the last year or two.
Geely's automobile sales have ushered in a big explosion, which is inseparable from the joint help of major sub-brands and all products. Of course, to say that the performance is the most eye-catching, the author thinks that its sedan Xingrui is one.
In January, the sales volume of Xingrui reached 21,253 units, and at the same time, Xingrui is currently one of Geely's best-selling models. This car was launched in the market in 2020, with a larger lap size, a cheaper ** than the joint venture car, and a 2The 0t engine has been favored by many consumers. Since then, Xingrui has been leading the A+ market, and has a good sales performance every month.
In order to expand market competitiveness, Xingrui added 15t engine version, 10870,000 and 11The price of 470,000 yuan, configured with 122 of 570,000The 0T luxury version remains consistent, and the Kunlun version has further increased the technology configuration and personalized sports kit, with great sincerity, and the cost performance is very high.
With 1With the arrival of the 5T version, Xingrui's sales have increased significantly, and since July last year, Xingrui's monthly sales have been able to reach more than 10,000 units every month. Undoubtedly, for the average family that is more economical, 1The 5T version of Xingrui is indeed a good choice, it has a smaller displacement, but the power is the same as the previous 2The 0T version is about the same, with a maximum power of 133kW, a maximum torque of 290N·m, and a fuel consumption as low as 6 per 100 kilometers2L, and only need to add 92 gasoline, which means that it can provide consumers with sufficient driving quality and good fuel economy.
In addition, compared with the joint venture A+ sedan of the same level, Xingrui also has an overwhelming advantage, such as the guide price of 11470,000 Xingrui 15t Kunlun version and guide price 13990,000 Volkswagen Sutar DSG Flyover Edition, one is 15t, one is 12T, at the same time, Xingrui also has more front radar, transparent chassis, 360° panoramic image, Bluetooth key, remote start, Geely Galaxy OS and a series of practical configurations, in contrast, Xingrui can bring a car experience that is naturally more comfortable than the joint venture car, so it is reasonable to sell well.
At the end of December last year, Geely launched Xingrui L Zhiqing, which undoubtedly became a new growth point for the sales of all Xingrui products, helping it successfully exceed 20,000 units in January.
In fact, now domestic consumers buy cars before no longer as in the past, as in the past, in terms of product value and car experience, domestic cars are more fragrant than joint venture cars, Xingrui this car is very representative, I believe that in the future there will be more and more consumers favor it.
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