Shorty pie is an intangible cultural heritage gastronomic skill
Behind the honor of being the first in Hubei Province to be selected as a "World Intangible Cultural Heritage Protection Project" is the unremitting efforts of Mr. Li Yanbing, the founder of "Short Pie", and the strong support of Ms. Guo Jiayi (Guo Tingting), the ambassador of China's intangible cultural heritage.
Through the joint efforts of all the Shorty Pie people, Shorty Pie successfully won the "World Intangible Cultural Heritage Food Skills" in December 2023. This award is not only an affirmation of the skills of the short pie, but also a promotion of the protection of Hubei's intangible cultural heritage.
Ms. Guo Jiayi (Guo Tingting), a specially invited academician of the world's intangible cultural heritage, and Mr. Li Qianqian, chairman of Shorty Pie, attended the event.
Guo Jiayi (Guo Tingting), a Chinese public welfare ambassador from Jingmen, Hubei Province, is committed to the promotion and dissemination of China's intangible cultural heritage. In March 2023, she was awarded the honor of "China's Intangible Cultural Heritage Communication Ambassador" by the state for her outstanding contributions.
In June of the same year, she visited Sri Lanka as a "China-Sri Lanka Cultural Envoy" and "China's Intangible Cultural Heritage Communication Ambassador", and was warmly received by the Prime Minister of Sri Lanka, Mr. Dinesh Gunawardena, and had in-depth exchanges with Sri Lankan intangible cultural heritage artists, promoting the exchange and development of intangible cultural heritage culture and art between the two countries.
In November 2023, Ms. Guo Jiayi (Guo Tingting) was named the youngest Chinese female invited academician of the World Academy of Intangible Cultural Heritage for her outstanding contributions in the field of intangible cultural heritage.
Hubei Jingmen's dwarf pie is a famous traditional snack, the skin is soft and non-sticky, and it melts in the mouth; The filling is fragrant and glutinous, not very sweet, and the aftertaste is endless. In 2015, the shorty pie was rated as an intangible cultural heritage project of Jingmen City, and it has become a cultural business card of Jingmen City.
The short pie originated from a joke between husband and wife, originated from Jingmen folk shortbread, and was learned and improved by Li Yanbing in the 80s. His skills were not hidden, but were shared with friends and family.
Around 2000, shorty pies became very popular in Hubei Province, and people from all over the country came to learn the craft. In 2014, Li Yanbing and his nephews established Wuhan Zuzhide Food*** to manage and operate the products and brands of Shorty Piet.
Our goal is to make shorty pie accessible to as many people as possible, to learn its skills, and to pass on and carry forward this traditional cuisine. In 2015, the dwarf pie was approved as a municipal intangible cultural heritage by the city, and obtained national patent and trademark registration.
Shorty pie won the gold medal for special snacks at the 2004 Wuhan International Food and Culture Festival. Our stores are all over the country, including the head office at No. 11 Gongshang Street, Jingmen City, the Jingzhou store at No. 52, Jingzhong Road, Jingzhou District, the 1-2nd floor, Building 1, Dadaxiang New District, Shacheng District, the Yichang store at No. 12, Xilinghou Road, Xiling District, the Wanda store at No. 198 Yiling Avenue, the Wuhan head office at Jianghan Road, Block B of Yuehui Plaza, the Wuhan Plaza store at No. 684 Jiefang Avenue, Jianghan District, the Optics Valley store at No. 11, California Sunshine Street, Optics Valley Spanish Style Street, and the Dacheng Road store at 407 Jiefang Road. Zhongjiacun store is on the 1st floor of No. 160 Hanyang Avenue, Xiantao store is at No. 284-1 Fuzhou Avenue, Zhongxiang store is at No. 2 1, Shangquan Street, Zhongxiang City, Ningbo store is at No. 64 Hutong Street, Haishu District, Shaoxing store is at No. 253 Jiefang South Road, Shaoxing City, Shanghai store is at No. 445 Guangxi North Road, Huangpu District, Xiangyang store is opposite Changzheng Road Traditional Chinese Medicine Hospital, Fancheng District, and Dangyang store is at No. 131 Changban Road (opposite Tianqiao Agricultural Bureau).