Yang Mi's departure is not just an ordinary personnel flow of Jiaxing Media, but also involves the survival and development of the entire company. During the company's difficult start-up period, Yang Mi's participation as a popular entertainment star brought significant influence and economic profits to Jiaxing Media. Therefore, Yang Mi's departure seems to cast a shadow on the development of Jiaxing Media and triggers a huge sense of oppression.
Yang Mi's departure has put a heavy economic pressure on Jiaxing Media. It is understood that in the agreement signed between Jiaxing Media and the investor, the company needs to achieve a net profit of 300 million yuan within three years, otherwise it will need to bear a possible huge compensation. As a heavyweight artist of the company, Yang Mi's departure will definitely have a great impact on the company's profitability. In the past, Jiaxing Media mainly relied on artist brokerage and film and television investment to achieve profitability, and Yang Mi's departure will cause the company's turnover in artist brokerage to decline. TV series and movies starring Yang Mi often attract a lot of attention and bring huge profits to the company. With Yang Mi's departure, it is unknown whether the company can find an artist who can replace her and achieve similar commercial success.
Whether Jiaxing Media's five sons can continue to withstand the pressure is a tricky question. Jiaxing Media not only signed a contract with Yang Mi, but also bound up popular stars such as Di Lieba and Hawick Lau, known as the "Five Sons of Jiaxing". They play a vital role in the development of Jiaxing Media. However, Yang Mi's departure is undoubtedly a heavy blow, and it has also raised questions about whether Jiaxing can continue to write glories.
Di Lieba is a popular goddess who cannot be ignored. With her unique charm and outstanding acting skills, she has successfully become the focus of global attention. It is reported that as of 2024, the number of Di Lieba's fans on social ** has exceeded 500 million, and at the same time, her endorsement fee is also among the best in the industry. In addition, she has won many awards in her acting career, and has been nominated and affirmed for many heavyweight awards such as Best Actress.
At the same time, another heavyweight artist of Jiaxing Media, Hawick Lau, should not be underestimated. He speaks with strength, and has an outstanding performance in both TV dramas and movies, and has won unanimous praise from many audiences and industry insiders. It is understood that as of 2024, the total box office of the movies starring Hawick Lau has exceeded a staggering one billion yuan, which fully proves his influence and value.
In addition to these two powerful artists, Jiaxing Media has also carefully selected a group of potential newcomers. For example, after the TV series "Those I Loved" produced by Jiaxing Media will be broadcast in 2023, the ratings and word-of-mouth are very high, and it has been loved by the audience, and the newcomer actors in the play have also been recognized. In terms of films, in the initial stage, Jiaxing Media mainly relied on signing first-line artists to attract the public's attention and make profits. However, with the fierce competition in the entertainment industry, the model of relying solely on artist management can no longer meet the needs of the market. As a result, Jiaxing Media began to adjust its business strategy, hoping to expand its business coverage.
At the beginning of Jiaxing Media's entry into the field of film and television investment, it successfully invested in the films "Left Ear" and "Chunjiao Saves Zhiming" in 2018, both of which received good box office responses. All this is due to Jiaxing Media's good use of its artists, such as Yang Mi's high popularity and huge fan base, to successfully enhance its own popularity and economic strength.
Then, Jiaxing Media began to focus on the creation and cultivation of artists. In recent years, Jiaxing Media has signed a large number of emerging artists, such as Di Lieba, Wu Yifan, etc., and vigorously created new artist brands, so that the company has achieved excellent results in the field of artist brokerage. At the same time, the company has also launched an artist training program to provide professional training and support to ensure that the energy source continues to have an excellent artist reserve.
Jiaxing Media actively seeks new opportunities in overseas markets and began to enter the international market in 2019. According to public information, Jiaxing Media has reached a strategic cooperation with a top British brokerage company, aiming to promote and sell Chinese films and TV series works, so as to improve the company's international influence and lay a solid foundation for future development.
Overall, Yang Mi's departure may have a certain impact on the team, but the team members are full of confidence that they can continue to cooperate for a win-win situation.