Recently, AR eyewear brand Xreal announced that the company has completed a new round of strategic financing of $60 million. With this round of funding, Xreal's total funding to date brings to $300 million. According to industry analysts, Xreal's current valuation has exceeded $1 billion.
It is reported that this round of financing will be used for product research and development and the expansion of the optical engine production base, which means that Xreal can further increase the production capacity of AR glasses, which is expected to reach a production scale of 2 million units in 2025, so as to help Xreal enhance its leading position in the upcoming era of spatial computing.
Xreal is the world's leading R&D, design, and manufacturing company for consumer AR eyewear, pioneering several core innovations in transforming the AR industry, including its proprietary optical technology and consumer-friendly product design. Xreal pioneered the definition of a product that connects AR glasses to existing computing devices, and pioneered the concept of "Spatial Display". At the same time, Xreal's deep cultivation in SLAM spatial perception technology has also become an acceleration engine for the company to move towards the era of spatial computing. Up to now, Xreal has more than 600 employees, 70% of whom are R&D personnel.
Previously, Xreal's major investors included Shunwei Capital, Alibaba, Kuaishou, NIO Capital, Yunfeng**, Sequoia China, Gentle Monster, Hillhouse, Hongtai, CICC Capital, Gimpo Investment, CPE Yuanfeng, China Growth Capital, and iQiyi, among others. Regarding this strategic financing, Xreal said: "It is mainly used to improve the company's mass production capacity, and the newly introduced strategic investors will give Xreal full support and confidence in this direction."