"Convenience food is close to the catering level, which is the principle of our products. ”On January 29, in the production base of Meishi Food Technology (Hubei) ** hereinafter referred to as Meishi Food Company) located on the Zoumaling Food Road in Dongxihu, Chairman Li Dayi held the newly developed and launched non-fried instant noodle food that was about to be launched, and his face was full of joy that could not be concealed.
What is "F&B Restoration"?
Li Dayi introduced that in the prefabricated food industry, the taste, texture and nutrition of the special dishes in the hotel and restaurant can be highly preserved and processed into convenient fast food products, so that consumers can experience the same level of fast food and fast hot catering deliciousness.
Meishi Food's new Noodle Jixuan brand soup king series of non-fried instant noodles uses hot air drying technology to make dough cakes, and after brewing with boiling water for 6 minutes, Hong Kong-style old hen soup noodles exude a rich fragrance, which is no less than the chicken soup noodles freshly cooked in the restaurant. ”
The automatic packaging production line runs efficiently.
Li Dayi introduced that under the premise of not adding preservatives, the product has achieved a high degree of catering-grade restoration of product taste, taste and nutrition, and increased the shelf life to 9 months, which is a very difficult technological breakthrough in the instant noodle industry. "Domestic brands should master the core technology. ”
This product is also the second product innovatively developed and launched by Meishi Food Company in the past year since it settled in Zoumaling.
Li Dayi is a native of Chongqing, and specially brought special flavor products such as Chongqing small noodles and Yibin noodles in the southwest region to Dongxihu to start a business. Two ways to eat noodle soup and dry mix, with six small bags of seasonings, quickly opened the market, and achieved stable production in the production base of Dongxihu.
The production workshop is in full swing, busy with production and catching up with orders.
According to public information, at present, the domestic prefabricated food industry has entered the fast lane, and the demands of consumers and prefabricated food manufacturers are also rising. In 2023, the scale of China's prefabricated vegetable market will reach 500 billion yuan, and it is expected to exceed the trillion mark in 2026. Convenient fast food companies are making great progress all the way to occupy a place in the field of prefabricated dishes. All kinds of enterprises have increased the size of prefabricated dishes, which also opens up new imagination space for the category innovation and market expansion of prefabricated dishes, and constantly broadens the boundaries of prefabricated dishes.
Meishi Food Company has been the first to enter the game for 5 years on the prefabricated food subdivision track of rice and noodles staple food, and the first Meishi brand instant potato instant food products have become an instant hit in the market, and in just a few years, it has become one of the leading brands in the domestic market, which has also laid a solid foundation for the successive launch of ** products.
The products launched by Meishi Food are sold all over the country.
In the situation where the concept of health is becoming more and more popular, consumers not only pay attention to the brand, taste and production process, but also the health, nutrition and quality of food are equally important. This also provides an opportunity for companies such as Meishi Food Company to lead the new trend of the industry in the field of prefabricated dishes with high-quality products.
Strict quality inspection and spot checks will be carried out before the products leave the factory.
"Dongxihu Lake is a well-known food processing industry agglomeration area in the country, with upstream and downstream industrial chain enterprises clustered, and at the same time there are five or six thousand logistics enterprises supporting support, with good industrial advantages and geographical advantages, and a strong atmosphere of innovation and entrepreneurship. ”Behind the entrepreneurship, there is a warm and touching story of "going back to my mother's home". Xu Wanrong, general manager of Meishi Food Company, is a native of Wujiashan Street, Dongxihu, and after starting a business in Hong Kong and Chongqing, he returned to his homeland with his husband Li Dayi and made a bold investment.
Xu Wanrong said that the intuitive feeling of going home to start a business is that it has received strong support and assistance from relevant departments, from site selection, commissioning of production lines to finding upstream and downstream partners, Meishi Food Company has successfully landed and put into production under the care of a series of "nanny-level" investment promotion services. "The company will continue to develop and launch a series of products, and at the same time develop more flavors of food, the production base will also be further expanded, and the products are also being considered for export overseas, and the development prospects are clear. ”
Produced by Dongxihu District Rong ** Center |Please indicate the source.
Report Support - Zoumaling Sub-district Office.
Text - Liu Zhicheng.
Figure - Xu Yifan.
Correspondents - Zhang Haiping, Tao Can.
Editor-in-charge - Liu Jieji.
Editor - Song Liang.