Walking in the ancient culture street, the two towering flags are particularly eye-catching, do you want to know its height and origin? As a must-see Internet celebrity attraction for tourists to Tianjin, in the ancient culture street, you can not only taste authentic Tianjin snacks, but also enjoy the art of relish. But if you want to understand the history behind these buildings, I'm afraid you have to do a lot of homework in advance.
Tianjin Lingjing Zhiyou Technology Co., Ltd. is the first batch of enterprises settled in TFI Higher Education Science and Technology Innovation Park, and after accelerated research and development after entering the park, the company officially launched the "Wonderful Fun Tour" applet on the eve of the Spring Festival. On the fifth day of the Lunar New Year, under the guidance of the "Wonderful Fun Tour" applet, the reporter experienced a different ancient culture street.
Open the applet, click on the City Walk option to start entering the city treasure hunt, there are more than a dozen scenic spots such as Yan Fu Statue and Zhang Xiange on the map of Ancient Culture Street, and you can listen to the explanation of the corresponding attractions when you go to the corresponding scenic spots on the map to check in. You don't need a tour guide to guide you to where to go, and you don't need to search for the history of attractions on an impromptu basis, you can follow the mini program to complete a perfect trip. The Mini Program also launched a treasure hunt for the Year of the Dragon based on the story of the Classic of Mountains and Seas during the festival, where visitors can complete the lantern riddle challenge and get intangible cultural heritage stamped prizes.
Relying on artificial intelligence technology and augmented reality technology, our company has created a digital cultural tourism map for Tianjin, including more than 120 scenic spots, and has made digital tour guide services for each scenic spot, with a total of more than 2,000 scenic spot guide words. Zhang Nan, general manager of Lingjing Zhiyou, said, "When tourists enter any scenic spot, they can not only understand the tour content of the attraction itself, but also listen to the tour guide and guided commentary, which improves the tourists' travel experience in Tianjin." ”
At the south gate of the Ancient Culture Street, the Lingjing Zhiyou has specially set up a stamping point. When the reporter interviewed, there was an endless stream of tourists who successfully checked in online to get stamped. The on-site staff also demonstrated the new way to play the card for the stamped tourists: in the "Wonderful Fun Tour" applet, click on the "Cultural and Creative Products" icon, and then scan the stamped card to see the AR (augmented reality) dynamic effect.
Look at the seal of this ancient culture street, and the pattern on it is the scene when the bell car drives to the torii of the 'Tsumen hometown'. Although the pattern is only a single blue, you can see a different scene through your mobile phone after scanning - the "Hometown of Jinmen" archway is draped in a gorgeous sunset, and the bell car is slowly driving towards us. "The staff unlocked a new way to play the mini program for the stamped visitors.
Our original intention is to make the ancient culture street 'live' and 'move' through augmented reality technology. Empower cultural tourism through science and technology, and let historical scenes be reproduced. Zhang Nan told reporters, "In line with the tide of the rapid development of the national cultural and tourism industry, the company has designed various forms of activities such as city walking routes and scenic spot check-ins, stamp collection, puzzle solving, and national tide cultural and creative product display, so that tourists can deepen their understanding and interest in the history and intangible cultural heritage of time-honored brands while deeply participating." ”
At present, Lingjing Zhiyou has empowered all scenic spots in Tianjin, and has produced more than 1,000 sets of stamps, each of which has an explanation of the scenic spots and can present a dynamic effect. "We use various scientific and technological elements to string together more than 100 scenic spots in Tianjin and these more than 1,000 seals, so that young people can understand Tianjin's history, culture and traditional art in a way that is popular with young people. Zhang Nan said.
*:Tianjin**.
Review: Li Chenxue.
Braided hair: Li Pei.
Material arrangement: Chen Zhuo, Shi Jiaojiao.