The screen of the TV can not only make sound, but also roll up and store it anytime and anywhere;The front and rear left and right windows of the car are directly transformed into displays, making it easy to have head-up displays and drive-in theater ......These novel audio-visual experiences are all from the Hisense booth at the CES2024 exhibition.
On January 9, local time, the CES exhibition opened in the United States. More than 4,000 manufacturers in the fields of home appliances, consumer electronics and automobiles participated in the exhibition, of which the number of Chinese exhibitors exceeded 1,100. As the world's second largest TV manufacturer,Hisense brings the world's first8KThe screen sound laser TV、The world's first40000+ZoneMini LED TV7The world's first black technology explodedCES,Open a new experience of global audio-visual experience。
Performance、Comprehensive breakthrough in form,Laser TV has changed in ten years
Since the first one came out in 2014,Hisense laser TV has accompanied global consumers for a full decade。 9 iterations in 10 years, CES has also become a show to witness the transformation of laser TV leopards. 2024year,Hisense laser TV exhibited 5 pioneering new products in one go,It has undoubtedly become the most innovative and dynamic display category at this CES。
Following the release of the world's first foldable laser TV in 2023, which is easier to enter the home,This year, Hisense brought the world's first100Inch curly screen laser TV,One-click lifting to roll a 100-inch TV into the cabinet,Light movement makes the living room、Bedroom can be turned into a cinema anytime and anywhere。 And the world's first8KThe screen sound laser TV,Precise control of 33 million pixels is achieved through the optical engine,It is also equipped with3.4 The world's largest sound screen, 100,000 sound units, is the screen is a large sound field, whether it is a speeding car or an airplane overhead, it can accurately locate the direction of sound, and the hundred-inch immersive experience is surging. 88-inch small ultra-thin laser TV, with a 14-inch notebook-sized body, it has become the industry's smallest host4K laser TV.
At the same time that the form is cooler,Hisense has also achieved a breakthrough improvement in the picture quality performance of laser TV。 The world's first dynamic light-controlled laser TV and spectral selection screen laser TV increase the efficiency of light utilization by more than 50%, achieving higher contrast and picture hierarchy.
Outside the home,Hisense laser holographic AR-HUD and laser panoramic projection solutions,It shows the great potential of laser display in the automotive field。 Panchromatic laser display has become the best choice for vehicle display with smaller size, larger display area and clearer image quality. With the help of on-board optical technology,Hisense turns the car window into a giant image screen,The car has been transformed into an immersive theater for driving,Attracting visitors from many countries to check in。
uled xCreate the world's strongest Mini LED TV peak experience
In the industry's popular high-end mini LED TV field,Hisense brought"Luxury King Fried TV"110Inch new productUX。 With the blessing of Hisense TVULED XSCENE picture quality technology platform,110UX has become the industry's highest40000+Zonemini LED TV,Peak brightness exceeds 10000nits,Color gamut reaches an astonishing 90%BT.In 2020, the scorching sun, high sun and dark night fireworks can be presented to the extreme.
In order to achieve good image quality in real scenes, 110UX also achieves a minimum reflectivity of more than 100 inches, so you can enjoy the ultimate image experience anytime, anywhereAt the same time, the 110UX will also be equipped with user location recognition algorithms and Dolby Atmos FlexConnect, which reconstruct the sound field based on the user's position, bringing users an extraordinary listening experience.
It is worth mentioning that,In the appearance of mini ledTV,Hisense has also achieved a new breakthrough,Brought the industry's thinnest4K mini ledTV75ux,Thickness is less than14mmExtreme ultra-thin wall,Perfectly integrated into the home。
in addition,For consumers who pursue the integration of home style,Hisense also brought art TVR7 and mural TVR8。 Hisense mural TVR8Integrated mural design,The wall is like an art frame,Equipped with matte screen display and original painting display technology,No matter day or night,It is extremely restored to the texture of the world's famous paintings。 Hisense Art TVR7Equipped with a detachable floor stand,Freely wander in every corner of the home space,Inspire people to explore and enjoy the beauty of life。 In addition to material、Interesting,Hisense also cooperated with art TV and mural TV to exhibit"Cat's nest"Scheme,The packaging box of the TV can be modified with the cat nest,It not only provides hands-on fun for pet users,It is also a kind of environmental protection、The transmission of the concept of sustainable development,It can be said that it is very stylish!
Hisense will continue to focus on scenario-based and product innovation,Through the continuous upgrading and innovation of display technology,Create more imagination for a better life!D**id Gold, vice president of marketing at Hisense International, said at a press conference held on the eve of the opening of CES 2024.
According to Omdia statistics, as of the third quarter of 2023, the proportion of global color TV shipments of Chinese brands has exceeded 386%,A record high,Among them,Hisense TV global shipment share is13.02%, standing second in the world;Hisense's laser TV shipment share was 46.5%, ranking first in the world for a second time. Hisense's TV sales share in the U.S. market jumped to third,In Canada、Mexico market share ranked second,In the South African market with 32.8% is the top priority. Hisense laser TV retail in the United States**entered2000 US dollars to 5000 US dollars high-end**band,Sales continue to increase,It marks that China's laser TV products have gradually entered the high-end market,Found a new path for high-end to go to sea。