Looking at the development history of the short** industry, we will be surprised to find that only a very small number of influencers have been able to maintain high popularity in this field for a long time.
Maybe the day before you were still browsing her dancing **, but the next day she may be all over the Internet**.
Some influencers were once all the rage and became phenomenal figures of the era, yet they often quickly became popular and disappeared quickly.
Unfortunately, the buzz usually fades away quickly after a while.
The subsequent development momentum of some influencers' careers has not been good, and they have quietly weakened, just like the stage that was once full of excitement and vitality is just an illusory dream.
Yi Mengling and Ikawa Riyu are well-known Internet celebrities in the pure desire circle, and many people are familiar with them.
Since Ikawa Riyu stepped into the Internet celebrity circle, he has always adhered to the Japanese pure route, just like Yi Mengling.
She often wears a variety of outfits such as long straight black hair, JK skirts and plain long skirts, each of which shows her unique innocence and charm.
The clothes she wore seemed to be interpreted by the word "pure desire".
Riyu Ikawa exudes a slightly prickly personality as soon as she speaks, but she does not deliberately hide this, but unabashedly shows off her amazing voice.
Netizens believe that Riyo Ikawa is loved for her authenticity and beauty. She showed her true self and showed her charisma without hypocrisy, which made her more popular.
Unfortunately, Ikawa Riyu also failed to escape the ending of the car accident, and in order to become famous, she began to take risks, which caused the disgust of many netizens.
In addition, according to **, Ikawa Riyu also has the fact that she depends on her boyfriend for support, which makes her Internet celebrity career even worse.
Teacher Huang is a kindergarten teacher in Wuhan, and with the children's song "Little Garden" created by herself, she quickly became a celebrity on the Internet.
Her handsome appearance and sweet singing voice are loved by the majority of netizens, so she has more than 6.5 million followers.
After the May Day holiday, the major short ** platforms began to appear the "dig, dig, dig"** melody.
In addition to the original Kindergarten Teacher, Children's Voice, and English versions, there are also some very unique versions, such as the dentist version of the "prick and prick the mouth with a tiny needle" known as the horror nursery rhyme, which gives it a quirky and funny feel.
There is also a sad lyric in the lyrics of many workplace workers: "Dig, dig, dig, in a small company, with a meager salary, eating a hearty pie." ”
Multiple versions of these songs have generated a lot of discussion and sharing.
The influence of the Internet and social ** was once again on display, and a simple song could become popular in a short period of time, and spark various ideas and versions.
It is reported that after Mr. Huang became an instant hit, he continued to devote himself to ** shooting and live broadcast activities, and never stopped.
She earned 3 million through the network alone during the May Day holiday, not including other commercial value income.
However, just as traffic often has two sides, Mr. Huang has encountered skepticism while attracting attention.
Some people suspect that Ms. Huang is not a professional kindergarten teacher.
Some netizens even broke the news that she signed a contract with a professional live broadcast agency directly after making money during the May Day period. These doubts have led to a certain degree of negative evaluation of Mr. Huang among the public.
However, Mr. Huang directly refuted these doubts.
However, her explanation was not trusted by many netizens.
Teacher Huang shed tears in the live broadcast room, and at the same time quickly adjusted his mentality, continued the live broadcast, and faced these negative voices.
On the evening of May 10th, Mr. Huang accepted the invitation of China Education Television to record a program.
Teacher Huang's appearance has attracted the attention of many people, except for her singing voice.
Netizens were surprised to notice that when the beautification effect was not used, Mr. Huang's appearance was not as "exquisite" as before.
Teacher Huang's previous **no makeup** is somewhat inconsistent with the image she showed in **, which makes people wonder if she has undergone plastic surgery.
After seeing Ms. Huang's true face clearly, many netizens felt that they had been deceived to a certain extent, so they canceled their attention to her, which shows that people's preferences change quickly and fragilely.
Before Ligo, many people had a very superficial understanding of smoky voices, and even used to look at them with a discriminatory mentality.
However, the appearance of Ligo subverts this stereotype and makes people discover the unique charm of a smoky voice.
With her unique voice, Li Ge successfully broke into the top of the Internet celebrity circle and became the hottest Internet singer in 2018.
Her magnetic and powerful voice can deeply touch people's hearts and make people immersed in it.
It's a pity that after Brother Li became popular overnight, her various greedy behaviors also followed**.
During the livestream, Ligo received an inquiry from a fan asking about the conditions for adding her friend.
She claimed to need to receive 10 cloud-piercing arrows as gifts, allegedly worth 30,000 yuan.
This blatant demand for money has provoked anger and condemnation from many netizens.
Next, what is even more surprising is that Brother Li was asked by fans to pay 1400 yuan to add her WeChat! This blatant act of greed raises questions about whether she cherishes herself as a national treasure.
To add insult to injury, Brother Li blatantly tampered with the score of the national anthem in a hippie smile and performed it in the live broadcast, which aroused great indignation among netizens.
She was completely banned by the Huya live broadcast platform for violating the relevant provisions of the "National Anthem Law", and accepted the administrative detention of the public security organs for 5 days.
With the decision to terminate the contract, Rigo needs to pay up to 2600 million liquidated damages, this situation cast a heavy shadow on her career.
With a divine comedy "Gucci Gucci Prada Prada" and her garage jumping, Wen Wan won 14.5 million likes and more than 9 million followers almost overnight.
According to data analysis, each segment can attract about 500,000 followers on average.
*, gently shaking his body lightly, his mouth rings the luxury brand "Gucci Gucci Prada Prada" mentioned in the song.
Surprisingly, from becoming popular overnight to being banned, it is almost just a blink of an eye, so Wen Wan is also known as one of the fastest Internet celebrities in history.
However, as the proverb goes, once you become famous, you will attract criticism.
As soon as the news of Wen Wan's ban came out, it immediately aroused widespread public discussion.
Her performance won the applause of some people, but some netizens regretted her low profile, and even some netizens exposed Wen Wan's so-called "black history".
According to online exposure, Wen Wan is only 17 years old and is from Nanyang City, Henan Province.
It is said that she has undergone plastic surgery many times and has fun in bars with some rich second generations; She frequents various nightclubs and lives a rather uninhibited life; She likes to buy all kinds of luxury goods to show off her wealth; Her personal life is also controversial.
Even so, she continues to adhere to the strategy of "gathering the wool of her fans", occasionally showing off her outfits, sharing makeup tips, and promoting various products to satisfy her fans.
Even though she's not as hot as she used to be, she's still struggling.
In today's online world full of thick makeup and false images, Sister Watermelon successfully stood out with a short ** of "Sister Shy" and quickly became popular all over the Internet.
In that **, the watermelon sister actually does not have a very national appearance, but the shy and cute appearance she exudes is very attractive, as if it is a sincere emotion from the heart, and there is no trace of commercial blessing at all.
Sister Watermelon herself is also the kind of girl next door who becomes more and more flavorful the more she looks at it, she quickly became popular in a short period of time and has tens of millions of fans.
Her popularity comes from her distinctive image and earthy personality, with her ability to genuinely connect emotionally with her audience.
Just like many other influencers, Sister Watermelon also signed a contract with a live streaming company and started her career as a professional anchor. However, as time passed, the initial sense of wonder waned and the novelty faded.
Fans began to look for other new trends and hot spots, which led to a gradual decrease in the attention of Watermelon Sister.
In today's fast-paced era, the rise and fall of an influencer actually only takes a few days, which can be said to be an overnight thing.
A short **, a hit song, a fun challenge, or even just an unexpected look can be a chance for them to suddenly go viral.
In this digital age, information is spreading on the Internet at an unprecedented rate, leading to an increasingly urgent need for new things.
At the same time, however, the rate at which influencers are declining is just as staggering. As the web and social networks continue to evolve, new trends and focal points emerge.
It's easy for viewers to move from one influencer to another because they're hungry for more fresh excitement and different content. Staying hot for any influencer is a daunting task.
I hope they can realize that what really supports their future development is solid talent and inner conscience.