Xiaomi's Lu Weibing recently posted that Xiaomi's market share in France is about 20%, and the next key work is high-end. He also made a special point of emphasizingThe Xiaomi Mi 14 Ultra has received a good response in the market, facing the competition with Apple and Samsung in the 1500 euro + ** segment
Xiaomi 14 Ultra was officially released in the European market on February 25, the device provides 16GB+512GB storage in Europe, priced at 1499 euros, equivalent to about 1 yuan160,000 yuan, which is more than 4,000 yuan higher than the price of the national version, and even more expensive than the iPhone 15 Pro.
The Xiaomi 13 Ultra was launched in the European market, but it was delayed by about 2 months compared to the Chinese version. Even so, it has gained a good market reputation in Europe. The Xiaomi 14 Ultra was released globally this time, and the results achieved far exceeded the previous generation. Lu Weibing revealed that the first sales of Xiaomi 14 Ultra in Europe increased by 3 times compared with the previous generation, and the first sales of Xiaomi 14 in the European market soared by 6 times year-on-year.
From the point of view, Xiaomi's cost performance in the European market is not as outstanding as in China, but it is enough to compete with Apple and Samsung in the high-end market.
The Xiaomi Mi 14 Ultra performs well in terms of imaging, equipped with the new Xiaomi AISP AI large model computational photography architecture, using the second-generation one-inch light metaphor LYT-900 main camera, achieving four cameras and six focal lengths, full focal length large aperture, full focal length ultra-high dynamic range, full focal length consistency, and large light intake, comprehensively improving image capabilities. It supports high-speed shooting at 8K K 120fps and 4K 60fps full-zoom at all focal lengths.
In terms of configuration, the Xiaomi 14 Ultra is equipped with a third-generation Snapdragon 8,5300mAh large battery, which supports 90W Xiaomi Surging Wired Instant Charging and 80W Xiaomi Surging Wireless Second Charging. It supports two-way satellite communication, and the Xiaomi Surging T1 signal enhancement chip brings comprehensive improvement in cellular, Wi-Fi, and Bluetooth performance, and the communication is more stable. 6.73-inch professional 2K primary color screen, supporting multi-screen same color, 1-120Hz LTPO adaptive refresh rate, 3000nit peak brightness, and color calibration for 110nit and 500nit classic brightness.