In recent years, the growth of franchising in the United States has been rapid. In the IFA's latest report, "2024 Franchasing Economic Outlook".
Growth of the U.S. franchise industry in 2023:
Number of franchises: Increased1.50,000, growth rate 19%, reached82.10,000 familiesNumber of Franchise Jobs: Increased22.10 thousandposts, total888.650,000Practitioners;So, why is the popularity of franchises in the U.S. growing year on year?Total franchise output: $893.9 billion, up 41%；
Franchising is when a franchisee (often referred to as a franchisee) pays a franchise fee to use the brand and business model of an established company (franchisee). America's fromTaco BellWait for the fast food chain to arriveplanet fitnessand other health clubs are covering the U.S. market through a franchise model.
Franchisors provide market-proven products, brands and operating models to help entrepreneurs reduce risks, and it has also become an important choice for more and more people to start their own businesses.
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Next, let's briefly analyze the three core factors that can sustain the growth of the U.S. franchise model: market, model & brand and support system. 
The changing needs of various industries are an important growth engine.
For instance, the fitness industry has been booming over the past few years, making fitness franchises such as Planet Fitness one of the fastest-growing franchises, and one of the reasons for the growth of the fitness franchise market is attributed to the increased interest in healthy living in the United States and other regions.
It's not just franchises in the fitness space that are thriving, franchisees that offer solutions in growing markets such as commercial cleaning, such as Corvus Janitorial Systems, are also expanding rapidly.
Another reason for the huge growth seen by franchises is their business model and brand awareness. When you buy a franchise, you buy a business model that has been tested and refined. This greatly reduces the risk of trial and error that occurs when starting a new business from scratch.
In addition, the franchise carries brand awareness, which is a valuable asset in business. For example, buying a franchise from the UPS Store means you're starting your business with a brand that customers already know and trust.
Franchise headquarters providesTraining, marketing resources, and support servicesare the key features that distinguish franchising from other business models.
Of course, the initial investment in a franchise can vary depending on different factors such as industry, real estate needs, equipment, etc. The ability to access funds, ROI and franchise fees must be considered and done within your means.
These six industries are the most popular among franchisees.
With the increase in car ownership in the United States, products and services related to the automotive industry are growing the fastest, such as Midas International Corporation, Jiffy Lube, Tint World, and Big O Tires, which provide automobile-related repairs, tires, and more. are others noteworthy, showcasing a variety of opportunities in the industry, from automotive details to tire services.
The fast-food industry continues to be a strong area for franchises, with brands such as Taco Bell and Wingstop showing significant growth. Like ihop, daddy's chicken shack and marco'S Pizza and other franchisees are also eye-catching, and have a strong appeal to consumers.
Celebree Schools and Kiddie Academy, the growing demand for quality childcare and education services, and the Kumon Math and Reading Centre represent the benefits of extracurricular education, showcasing the growth potential of the sector and its important role in supporting early childhood development.
When it comes to commercial cleaning, franchisees such as Corvus Janitorial Systems, Jani-King, Jan Pro, and Puroclean are leading the way. They meet the growing demand for cleanliness and hygiene in commercial spaces, a trend that has been on the rise recently.
Beans & Brews Coffeehouse, Bad Ass Coffee of Hawaii and Ziggi'Coffee brands such as S Coffee have seen significant growth.
In the technology space, franchises such as TeamlogicIT, Nerdstogo and WSI Digital are at the forefront of innovation. These franchise models address the growing customer demand for IT services, digital marketing, and technology solutions, reflecting the industry's scalability potential and its alignment with changing technology trends.