According to @tech Reve, citing Asiana**, Samsung Electronics sold 17.44 million smartphones in January 2024, down 1% from the same period last year and down 11% from the previous month. The Galaxy S24 series sold 1.42 million units.
This data includes sales across all of Samsung's smartphone lineups, while the report summarizes Samsung's flagship phone sales in 2023.
According to reports, in 2023, Samsung sold a total of 31.11 million Galaxy S23 series flagship phones, an increase of 24% compared with 24.99 million units of the Galaxy S22 series in 2022.
In terms of model share, the Galaxy S23 Ultra accounted for the largest proportion of sales, with a total of 14.34 million units sold, followed by the Galaxy S23 with 11.08 million units, and the Galaxy S23+ with 5.68 million units.
And this year, the sales of the Galaxy S24 series may be better, because the Galaxy S24 series has broken sales records in many countries and is stronger than the Galaxy S23 series.
As for the folding screen mobile phone part, the report shows that in six months, Samsung sold a total of 6.83 million Galaxy Z series folding screen mobile phones. This is a slight increase from the 6.81 million units sold in the Galaxy Z series a year ago.
The Galaxy Z Flip5 accounted for the largest share of models, reaching 4.33 million units, while the Galaxy Z Fold5 sold 2.49 million units. Compared to the previous generation, the Galaxy Z Flip4 sold 4.2 million units in the same period, and the Galaxy Z Fold4 sold 2.6 million units.
As a result, Samsung's flagship series sales in 2023 reached 37.94 million units, an increase of nearly 20% compared to 31.8 million units in 2022.
According to this report, combined with the overall sales volume, the low-end product line of Samsung's Galaxy A, F, and M series began to decline, and sales began to decline. The sales of the flagship product line Galaxy S and Z series are in the first, which also means that more and more users are beginning to choose Samsung's flagship mobile phones instead of entry-level mobile phones.
Combined with the Galaxy S24 series this year and the new generation Galaxy Z series released in the second half of the year, Samsung's overall sales may continue to decline this year, but flagship sales will continue**, which also means that Samsung's flagship has begun to attract more users.