February's sales have already been released, and BYD only has 12230,000 units, this is not just a matter of declining, it is simply a diving **, and it is two times in a row**!
BYD will have unlimited scenery in 2023, achieving its target with annual sales of 3.02 million, making it not only the largest car company in China, but also the largest new energy vehicle company in the world.
Netizens thought this was the starting point of BYD, but they didn't expect to suffer Waterloo at the beginning of the new year, and the sales volume in January fell to 2010,000, then it dropped to more than 120,000 in February.
So is the annual sales of 3 million the pinnacle of BYD?
Before answering this question, let's first take a look at why BYD's sales will be **, in fact, there are two reasons, the first is that the market cycle is in the off-season, and the sales volume at the beginning of the year is not as good as the sales at the end of the year, plus there is a Spring Festival holiday in February, and the factory and 4S stores will stop production.
Therefore, not only BYD, but also independent brands and joint venture brands, sales will decline sharply in February. However, BYD has fallen more seriously, and there must be another reason.
The reason why BYD's sales have skyrocketed is due to the DMI super hybrid system, such as Qin, Han, Tang, Song and other plug-in hybrid models, the internal reason is its own competitiveness, such as higher configuration and lower cost of use, and the external reason is the lack of competing products in the market, so the sales of a dominant company have skyrocketed.
BYD will encounter challenges in 2023, and the price of the first joint venture brand's oil cars will begin to drop, such as the classic Sylphy that used to be more than 100,000 yuan, and now you can buy a new car for 70,000 or 80,000 yuan, which will inevitably affect the sales of BYD Qin.
The second is that the plug-in hybrid market has ushered in opponents, such as Great Wall in the plug-in hybrid SUV market, BYD, and the Thunder Dragon series is the Song Plus.
There are more opponents in the plug-in hybrid car market, such as Changan, Geely and SAIC, in the ** range of 780,000 to 200,000, almost all of them have BYD's benchmark models, and they are clearly going to fight.
So it will definitely affect BYD's sales, but it is only an impact, BYD has been deeply involved in new energy vehicles for many years, and has already completed the vertical integration of the industrial chain, which has a great advantage in the control of vehicle costs.
At the beginning of 2023, BYD launched the Champion Edition model, which not only reduced the price but also increased the configuration, 9The 980,000 Qin swept Liuhe directly, making the opponent and the old car owner wail.
I didn't expect that this is not the limit of BYD, and when each family is safe and stable to spend the New Year, they will immediately launch the glory version of the model, 7980,000 Qin plus, 10980,000 Song Pro, 12980,000 Song plus, 14980,000 seals DMI and 16980,000 Han Tang.
However, this wave carried away not only friends and businessmen, but also old car owners who were crying and fainting in the toilet. I also want to comfort you old cars here, although the car you buy is more expensive, but the configuration is not as high as the new car!
In the fourth week of February, Qin Plus ranked first with 7,852 units, more than Sylphy and Lavida combined.
From the perspective of the market within 200,000, BYD still has absolute dominance, and it is expected to have a higher sales target in 2024. In the end, I still have to praise BYD, whether you want to buy BYD's car or not, you have to thank BYD, at least the ** down.
**10,000 Fans Incentive Plan