This year, the sales of the automobile market are sluggish, especially the new energy track has been polarized, the head brand controls nearly 80% of the sales, and the sales of the remaining second- and third-tier brands are extremely poor, and the survival state is worrying, especially since last year, the sales of many new car-making forces have declined or even gone bankrupt, such as Weimar, Gaohe and other brands are now in a state of suspension, it can be seen that the new car-making forces with poor sales will sooner or later go bankrupt, and the sales are not good and the financing is unfavorable. It is a terrible "imbalance" for the new car-making forces, and whether they can get out of the passive situation is a huge problem.
Recently, there is a new force in car manufacturing that is afraid of "imbalance", and it is the Polar Stone Automobile under Rock Technology, many people may not know what it does, but you may be familiar with the Stone Sweeping Robot, it is the head manufacturer of domestic sweeping robots, and it is also a technology company that raises funds in China, so Polar Stone Automobile was born, but the development of Polar Stone Automobile is late, and the first new car Polar Stone 01 was released last year, and it was just listed in the fourth quarter last year. After its launch, the sales of Jishi Automobile were not good, with cumulative sales of only 912 units, of which the highest sales volume was in December last year, when 686 units were sold.
However, as of press time, Polar Stone Automobile has not announced the sales data for 2024, and it can be seen on the car sales list that the sales data of Polar Stone Automobile in January this year is still 0, so that everyone may wish to think that it will suddenly "go out of the situation" like Weimar and Gaohe; After all, there has been no sales data for two months, and there are many Internet big V visiting the Polar Stone Automobile Delivery Center and finding that there is no car in the delivery state, which is not difficult to remind people of its actual business situation.
In addition, the only model of Polar Stone Automobile Polar Stone 01 has been sold in the secondary market, some secondary market information shows that the price of Polar Stone 01 can be discounted by 60,000 yuan, and there are also bloggers on the Internet who said that there is a discount of 120,000 for existing cars in some areas, and the large-scale sell-off of the secondary market may represent the collapse of the Polar Stone ** system, I have to say that today's automobile market is quite powerful, and no sales will be eliminated by the market sooner or later.
At present, Polar Stone Automobile has only released one model, which is positioned as a medium and large SUV Polar Stone 01, this car is benchmarked against the ideal L9 manufactured by Beijing Automobile Factory (Beijing 212 manufacturer), and the price is 34990,000 to 35990,000, as well as the ideal L9 for family users, and also take advantage of the explosion of camping in recent years to create an all-round camper, the biggest highlight of the car is probably that it can be equipped with an optional outdoor kitchen set, and the tailgate comes with a set of outdoor kitchens.
Like the Ideal L9, it is also a four-wheel drive extended range model, equipped with 15T range extender, the range extender is provided by Mianyang Xinchen Power Machinery, with a maximum power of 112 kilowatts, and the maximum power of the front and rear dual motors is 150 kilowatts and 200 kilowatts respectively. The battery pack is provided by CATL and has a capacity of 56 kWh, made of ternary lithium, and has a pure electric range of 235 km in WLTC mode.
However, the embarrassing thing is that this daddy car with a square shape focusing on light off-road and outdoor travel has not been well recognized by the market, nor has it reproduced the hot sales of the ideal L9, but only disappeared after the first batch of car ordering customers were delivered after the listing, and even no sales were announced for two consecutive months, so we can't help but wonder whether Polar Stone Automobile and Polar Stone 01 can "survive".
Summary: Nowadays, the competition in the new energy vehicle market is fierce, and it is also in the white-hot stage, and there are manufacturers who are eliminated for various reasons at any time. It may be difficult to survive this big war. Therefore, consumers should try to consider big brands when buying cars, after all, big brands themselves are strong and have stronger self-protection capabilities, so as not to end up in a delisting, after all, no one wants the car they buy to have no after-sales service or even the brand goes out of business. (Text: Youshi Automobile, Haoyang).
Note: The picture comes from the Internet, the rights belong to the original author, thank you too! This article only represents the author's personal views and does not represent the position of Youshi Auto.