Someone asked me: Mr. Qin Gang, Jobs said that entrepreneurship should not be obsessed with technology, what do you think?
I think that's a very good point.
Many people always think that if their products are good and the technology is good, users will pay for them, but in fact, this is the obsession with technology.
This technology not only refers to the Internet, but also the products of many traditional industries, and he also thinks that his technology is good.
In fact, if you're obsessed with technology, the biggest problem is that you'll be further and further away from your users.
The user does not need the latest technology, what does the user need? You need to understand his pain and then create a product and service for his pain.
Even if this product and service is backward technology, it doesn't matter, as long as it can solve his pain.
I have a lot of members, and they will tell me how awesome his products are and how awesome his technology is, and even some tea sellers will come up and say that his tea uses very advanced roasting technology.
I say none of this matters, the most important thing is "Who are your customers?" What problem is he trying to solve? What pain did he have? What problems do you solve for them? Will your products and services solve their problems quickly, in the long term, or completely? "You have to think clearly.
Therefore, the user does not care about your technology, does not care about your product, the user always cares about what problems he has, how to solve them, and then he is willing to pay for your products and services, this is what I have always said about user thinking.
Many people don't have this kind of thinking, they are blindly obsessed with technology, obsessed with how good the product is, and spend a lot of money to polish their technology, but it completely fails when it is introduced to the market.
So if you really have been working on products and technologies for a long time, but have not been able to get good results, you can buy my 198 Qin Gang business wealth system practical course, I will tell you what is the most important underlying core logic, why there is user thinking.
This course will teach you how to have a user mindset at three levels, from the perspective of the platform, from the perspective of the user, and from your own perspective.
When you have a user mindset, let's learn our two steps, how to get accurate users from the public domain, and how to close high customer orders. Once you understand these steps, you can double your performance, it's very simple.