Innovation丨Effectiveness丨Pragmatic丨Professional.
Advocate the spirit of benefiting friends and support the development of public welfare.
Last review
In the last workshop on the theme of "Project Design from the Perspective of Organizational Strategy", the collaborators led everyone to jointly discuss topics such as "the path to achieve the mission", "values in project design" and "what kind of projects the organization needs", and through specific cases and tool models, they helped everyone clarify the relationship between strategy and project, better see and understand how to design the organization's project under strategic planning, and guide everyone to better combine project design with the organization's mission, vision and values in practice.
However, it is not enough to do a good job in project design, which has to talk about the implementation and daily management of the projectStakeholder Management.
Nowadays, the various projects of social organizations involve more and more diverse stakeholders, whether at the project level or at the institutional level, stakeholder management is crucial, and they have a direct or indirect impact on the development of the organization and the success of the project.
In order to respond to everyone's confusion, help everyone clarify the difficulties of stakeholder management, and find a feasible response, the fourth workshop of Zhengqi Empowerment Club was arranged for everyoneWorkshop on "Stakeholder Management and Communication Model Awareness".
The fourth issue of "Stakeholder Management and Communication Model Awareness".Thematic Workshops
On February 29, 2024, the fourth phase of the "Whale Spirit Lab: Zhengqi Empowerment Society - Chongqing County Pivotal Social Organization Leaders Advanced Camp" - "Stakeholder Management and Communication Model Cognition" theme workshop, funded by Whale Spirit Yichuang and jointly implemented by Chongqing Zhengqi Social Organization Service Center and Chongqing Nan'an District Yiyou Public Welfare Development Center, was held in Nan'an District Social Work Guidance Center, with 15 social organization leaders and project leaders participating in the activity.
In the morning session on "Stakeholder Management", everyone reviewed the recent status of "management" and shared the "stories" and pressures in management. Fan Nanlan, collaborator and director of Nan'an District Yiyou Public Welfare Development Center, guided everyone to sort out the important stakeholders and their corresponding relationships through "keyword combing" and "brainstorming", and combined with everyone's discussions, in the form of co-creation, to promote everyone to find some ways to improve the cooperation efficiency of relevant parties, so as to produce an action plan to improve the cooperation efficiency of relevant parties. Finally, Fan Nanlan explained the stakeholder matrix, a tool for stakeholder management, demonstrated the specific use of the "Stakeholder Matrix" through detailed cases, and shared the "role of the project", "expectations for the project", "how to participate" and "how to follow up" of several major stakeholders involved in the project.
In the afternoon, the theme session of "Communication Pattern Cognition".Li Lin, collaborator and founder of Self-Seeking Psychology StudioHe led everyone to conduct a small class of "communication mode cognition" with strong interaction and full of experience. In the mini-game of "another self", everyone shows more aspects, and perceives the "effect" of communication in specific situations in the interactive experience of "emotional account deposit"; Through role-playing, everyone "rehearsed" on the spot, learned about the four common communication modes of "super reason", "please", "interrupt" and "blame" in the situational theater, and became aware of the inner "sense of self-worth"; In addition, by identifying the difference between "consistent communication" and "non-consistent communication", and mastering the key methods of "four elements of communication" in practice, students will be aware of self-communication patterns, so that they can better identify the "emotions" and "thoughts" of others in "dialogue", so as to improve communication between individuals and stakeholders.
Learner sharing
What touched me very much this morning was that in the beginning of the sharing session, I threw out all the recent status, and through the sharing, I also became self-aware of my own management work. At the same time, in the afternoon session, I felt that the tools shared by the teacher were very useful, and we all knew that the communication of the relevant parties was very important, but how to speak, what to say, etc., still need a lot of practice, and we can use this tool. ”
Ma Weiping. Today, I have gained the new 'Stakeholder Management' tool, I think stakeholder management is a very complex process, but today in the workshop, I saw so many questions that were densely pasted into three simple questions, I think it helps us to simplify the complex, especially when there is a specific case template for us, we can turn the plan into action according to this, I feel very beneficial, and it also inspires me to use tools to do it, instead of staying in the plan. ”
Huang Wenju. About Whale Spirit Lab: Zhengqi Empowerment Society - Chongqing County Hub Type
Advanced Camp for Heads of Social Organizations
In order to effectively respond to the difficulties and challenges encountered by county-level social organizations in the development process, Whale Spirit Yichuang funded Chongqing Zhengqi Social Organization Service Center to meet the needs of the heads of county-level pivotal social organizations in Chongqing, and opened the "Whale Spirit Lab-Hub Public Welfare Organization Innovation Capability Accelerator Project Training Session" in Chongqing, and the "Zhengqi Empowerment Society-Chongqing County-level Hub Social Organization Leaders Advanced Camp". Through a series of thematic activities, it aims to help the heads of county-level social organizations solve the main challenges and problems faced in the process of organizational operation and management, so as to improve their personal management capabilities.
About Whale Spirit
Founded in May 2023, Shanghai Putuo Whale Spirit Public Welfare Innovation and Development Center is a charitable organization co-founded by a number of entrepreneurs who are concerned about the sustainable development of enterprises and professionals with senior backgrounds in the public welfare industry. While receiving donated funds, the center is committed to providing enterprises with public welfare project planning, implementation and consulting services, exploring ESG cooperation and co-creation, and helping enterprises achieve sustainable development, industry progress and social innovation.
About Chongqing Zhengqi Social Organization Service Center
Chongqing Zhengqi Social Organization Service Center is a social service organization registered in the Chongqing Civil Affairs Bureau in 2015, aiming to promote the common development of social organizations and industry talents through industry empowerment, service co-creation, effectiveness evaluation, etc., implement brand services such as Zhengqi Empowerment Society and Zhengqi Research Camp, and undertake the most financially supported training demonstration projects for personnel related to social organization capacity building.
About Yiyou Public Welfare
Founded in February 2014, Chongqing Nan'an Yiyou Public Welfare Development Center (hereinafter referred to as Yiyou Public Welfare) is a local supportive hub social organization with the service mission of "advocating the spirit of Yiyou and supporting the development of public welfare", and is committed to promoting the professional and sustainable development of public welfare organizations in Chongqing through social organizations and public welfare talent cultivation, social service innovation and action research, industry ecological construction and credibility construction, etc., and was awarded the "AAAAA" social organization rating by the Civil Affairs Bureau in 2021.
About the Southbank District Social Work Guidance Centre
Hosted by the Nan'an District Civil Affairs Bureau, the Nan'an District Social Work Guidance Center is committed to building a public service platform for social work institutions and social work talents in the district. At the same time, the Nan'an District Social Organization Party and Mass Service Center and the Nan'an District Community Governance Innovation Center were established, which are responsible for the overall planning, resource integration, coordination and guidance, supervision and inspection, performance evaluation, experience promotion, talent team construction, standardization and other work of the district's social work. The center covers an area of about 2,000 square meters, with complete facilities, equipped with venture capital exhibition area, joint office area, exchange salon area and other functional areas, through position construction, organization incubation, talent training and other methods, to achieve the effective operation of the social work service system in Nan'an District, and finally achieve the "seven haves" goal of "having a position, being organized, having talents, having resources, having supervision, having a brand, and having standards".
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Emphasize pragmatism and base ourselves on the non-governmental position.
Give full play to professionalism and stick to the pivotal function.
Adhere to innovation and pursue technology leadership.
Focus on results and cultivate excellent organizations.
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