First, the overall layout.
The overall layout refers to the reasonable planning and design of the exhibition hall space, which can effectively attract visitors to the exhibition hall. The layout of the exhibition hall is mainly composed of three parts: a physical product display area, a picture introduction area and a customer reception area. The exhibition area is an independent space, and its area is generally about 60 square meters. According to the number of visitors to decide which area is the area, this requires the designer to grasp the proportion of the space. In terms of the overall layout, it is necessary to reasonably calculate and plan the booth area.
Second, the environmental atmosphere.
Designers should make the booth design have a specific atmosphere and culture through the planning and design of the interior decoration and exhibit display. The design of the exhibition hall should take into account the types of products displayed in the exhibition hall, the theme of the exhibition and other factors. The style, variety, texture, volume, weight, and dimensions of the exhibits have a significant impact on the environment. Some stands have many different types and shapes. Some showrooms can add to the effect of exhibits through color, lighting, and decoration. For example: some display cases can highlight products with color. The display environment and atmosphere can be divided into two types: natural atmosphere and environmental atmosphere. The natural ecological environment and the modern industrial environment are mainly composed of natural scenery, and displaying some natural scenery in the exhibition hall can not only make people physically and mentally happy, but also generate a sense of social responsibility.
3. Booth design structure.
The structure of the booth design generally includes three parts: the exhibition rack, the booth and the interior space. The display rack is the most important and core part of the exhibition space structure! It mainly includes: structural system design, color matching, exhibition structure, booth space structure, graphic design, etc. The design of the exhibition rack should fully consider the parts that need to be designed to be completed, such as the display cabinet, the display rack, and the wall, so as to ensure that the whole booth has good ornamentation and interactivity. The exhibits should be placed in a reasonable position to avoid the exhibits interfering with each other. Through the design of exhibits, more visitors can be attracted. Showcase performance. Reasonable and reasonable display. Better get the audience to accept the product. This is a basic requirement. Attention should be paid to color matching in the design structure of the booth; In the design and selection of display panels, we should also pay attention to the choice of color and material. This makes the booth visually more intuitive. It also allows visitors to have a more intuitive feeling.
Fourth, lighting design.
In terms of lighting design, lighting is a key link, and different brands of lighting will bring different feelings to people. However, the illumination of the light must be even and soft to create a comfortable and welcoming atmosphere. Lighting design needs to take all aspects into account. The lighting arrangement should have a certain effect, which needs to be decided according to the on-site layout. Lighting is combined with the style of the stand.
Fifth, the lighting design and lighting effect.
There are three ways to design cloth lamps: table lamps and downlights. There are three types of table lamps: self-illuminating downlights, reflective table lamps and rotating table lamps. The combination of table lamps and downlights can not only increase the visual effect of the exhibition hall, but also increase the audience's awareness of the product brand. The lighting also highlights the exhibits themselves. Light color can be added as needed, and cold light source and passive light source should not be contrasted with the environment). Generally, incandescent lamps and energy-saving lamps are the mainstay. Table lamps are mostly fluorescent. Lamps and lanterns are preferably bulbs. The shape and style design of lamps and lanterns should reflect the overall style of the exhibition hall as the basic design concept. It has the principles of practicability, high quality, high light efficiency, high energy saving and environmental protection; Comply with relevant national standards; It can meet the needs of the exhibition. The following points should be paid attention to when designing the lamp: consider the style, specification, shape, size and color of the lamp when choosing the lamp.